98 Inch Class LG 4K Nano UHD TV AI NU85 Smart TV 2026

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LG NANO 4K UHD AI TV 98NU850BAUB with Nano Detail Enhancer AI SUPER UPSCALING and VRR 144Hz Brought to You by Americas Most Reliable Line of TVs
LG NANO 4K UHD AI TV 98NU850BAUB with vibrant colorful display - Side Angle
98-Inch LG 4K UHD TV 98NU850BAUB - Side Profile showing slim design with integrated handle and sturdy stand
98-Inch LG NANO 4K UHD AI TV 98NU850BAUB dimensions and whats in the box including Magic Remote, Remote Control, Batteries, Power Cable, Stand, and Quick Start Guide
New
LG NANO 4K UHD AI TV 98NU850BAUB with Nano Detail Enhancer AI SUPER UPSCALING and VRR 144Hz Brought to You by Americas Most Reliable Line of TVs
New
LG NANO 4K UHD AI TV 98NU850BAUB with Nano Detail Enhancer AI SUPER UPSCALING and VRR 144Hz Brought to You by Americas Most Reliable Line of TVs
LG NANO 4K UHD AI TV 98NU850BAUB with Nano Detail Enhancer AI SUPER UPSCALING and VRR 144Hz Brought to You by Americas Most Reliable Line of TVs
LG NANO 4K UHD AI TV 98NU850BAUB with vibrant colorful display - Side Angle
98-Inch LG 4K UHD TV 98NU850BAUB - Side Profile showing slim design with integrated handle and sturdy stand
98-Inch LG NANO 4K UHD AI TV 98NU850BAUB dimensions and whats in the box including Magic Remote, Remote Control, Batteries, Power Cable, Stand, and Quick Start Guide

98 Inch Class LG 4K Nano UHD TV AI NU85 Smart TV 2026

98NU850BAUB
LG NANO 4K UHD AI TV 98NU850BAUB with Nano Detail Enhancer AI SUPER UPSCALING and VRR 144Hz Brought to You by Americas Most Reliable Line of TVs
LG NANO 4K UHD AI TV 98NU850BAUB with vibrant colorful display - Side Angle
98-Inch LG 4K UHD TV 98NU850BAUB - Side Profile showing slim design with integrated handle and sturdy stand
98-Inch LG NANO 4K UHD AI TV 98NU850BAUB dimensions and whats in the box including Magic Remote, Remote Control, Batteries, Power Cable, Stand, and Quick Start Guide
New
LG NANO 4K UHD AI TV 98NU850BAUB with Nano Detail Enhancer AI SUPER UPSCALING and VRR 144Hz Brought to You by Americas Most Reliable Line of TVs
New
LG NANO 4K UHD AI TV 98NU850BAUB with Nano Detail Enhancer AI SUPER UPSCALING and VRR 144Hz Brought to You by Americas Most Reliable Line of TVs
LG NANO 4K UHD AI TV 98NU850BAUB with Nano Detail Enhancer AI SUPER UPSCALING and VRR 144Hz Brought to You by Americas Most Reliable Line of TVs
LG NANO 4K UHD AI TV 98NU850BAUB with vibrant colorful display - Side Angle
98-Inch LG 4K UHD TV 98NU850BAUB - Side Profile showing slim design with integrated handle and sturdy stand
98-Inch LG NANO 4K UHD AI TV 98NU850BAUB dimensions and whats in the box including Magic Remote, Remote Control, Batteries, Power Cable, Stand, and Quick Start Guide

Key features

  • Nano Detail Enhancer delivers optimized contrast and color for a more immersive viewing experience
  • AI Super Upscaling Powered by alpha 8 Processor Gen3 upscales¹ lower resolution content into stunning near-4K clarity
  • Smoother gameplay with reduced lag with 144Hz² Refresh Rate, Motion Booster 288³ and AMD FreeSync Premium
  • See visual brilliance with Precision HDR Master Pro, engineered for picture accuracy with stunning contrast and an expanded color spectrum
  • Precision Sound Master Pro delivers exceptional dialogue clarity and surround sound
  • Dolby Atmos® for sound you can feel all around you
  • AI Magic Remote offers intuitive point & scroll experience to access your favorite content quickly and easily
  • 3-Year Warranty allows you to watch with confidence and peace of mind

Specifications

download-guide iconDownload Energy Guide
  • Picture (Panel)
  • Picture (Processing)
  • Gaming
  • Smart TV
  • Audio
  • Connectivity
  • Power
  • Dimensions/Weights
  • Accessories Included
  • General
  • Warranty
  • See All
  • Picture (Panel)
    Backlight Type
    Direct
    Display Resolution
    4K Ultra HD (3,840 x 2,160)
    Display Type
    4K UHD
    Refresh Rate
    120Hz Native (VRR 144Hz)
    Picture (Panel)
    Backlight Type
    Direct
    Display Resolution
    4K Ultra HD (3,840 x 2,160)
    Display Type
    4K UHD
    Refresh Rate
    120Hz Native (VRR 144Hz)
    Picture (Processing)
    Dynamic Tone Mapping
    Yes (Dynamic Tone Mapping Pro)
    Filmmaker Mode
    Yes
    AI Picture
    Yes
    HDR (High Dynamic Range)
    HDR10 / HLG
    Picture Processor
    α8 AI Processor 4K Gen3
    AI Upscaling
    α8 AI Super Upscaling 4K
    Gaming
    VRR (Variable Refresh Rate)
    Yes (Up to 144Hz)
    ALLM (Auto Low Latency Mode)
    Yes
    Game Optimizer
    Yes
    HGIG Mode
    Yes
    Smart TV
    Multi View
    Yes
    Always Ready
    Yes
    Matter
    Yes
    Works with Apple Airplay2
    Yes
    AI Concierge
    Yes
    USB Camera Compatible
    Yes
    Game Service
    Yes
    Music Service
    Yes
    Home Office
    Yes
    Google Cast built-in
    Yes
    Works with Apple Home
    Yes
    Content Partners
    Netflix, HBO Max, Disney+, YouTube, Prime Video, ESPN, Apple TV and more
    Full Web Browser
    Yes
    Works with Hey Google
    Yes
    Home Hub
    Yes
    Intelligent Voice Recognition
    Yes
    LG Channels
    Yes
    App Store
    Yes
    ThinQ® Smart Technology
    Yes
    Magic Remote Control
    Built-In
    Operating System (OS)
    webOS 26
    Sports Alert
    Yes
    Audio
    Clear Voice Pro
    Yes (AI Object Remastering Pro)
    Wow Orchestra
    Yes
    AI Sound
    α8 AI Sound Pro (Virtual 11.1.2 Up-mix)
    Audio Codec
    AC4, AC3(Dolby Digital), EAC3, HE-AAC, AAC, MP2, MP3, PCM, apt-X (Refer to manual)
    Bluetooth Surround Ready
    Yes
    LG Sound Sync
    Yes
    Speaker Direction
    Down Firing
    Speaker System
    2.2 channel
    Sound Mode Share
    Yes
    Connectivity
    SPDIF (Optical Digital Audio Out)
    1ea
    Bluetooth® Support
    Yes (v 5.3)
    Ethernet Input
    1ea
    HDMI Audio Return Channel
    eARC (HDMI 2)
    HDMI Input
    4ea (supports 4K 120Hz, eARC, VRR, ALLM, QMS, QFT)
    Simplink (HDMI CEC)
    Yes
    IP Control
    Yes
    RF Input (Antenna/Cable)
    1ea
    Smartphone Remote App
    Yes
    TV Tuner
    ATSC1.0 (Terrestrial), QAM (Cable)
    USB Input
    2ea (v 2.0)
    Wi-Fi Standard
    Yes (Wi-Fi 5)
    Power
    Annual Power Consumption
    766kWh/y
    Power Consumption
    418 W
    Power Supply (Voltage, Hz)
    AC 120V, 50/60Hz
    Standby Power Consumption
    Under 0.5W
    Dimensions/Weights
    TV Weight without Stand
    110.2 lbs
    Packaging Dimensions (WxHxD)
    93.7" x 56.7" x 8.9"
    Packaging Weight
    143.3 lbs
    Stand Width
    70.6"
    TV Dimensions with Stand (WxHxD)
    86.0" x 52.9 / 51.3" x 17.0"
    TV Dimensions without Stand (WxHxD)
    86.0" x 49.3" x 2.9"
    TV Weight with Stand
    116.4 lbs
    VESA Mounting (WxH)
    600 x 400
    Accessories Included
    Remote
    AI Magic Remote MR26
    E-Manual
    Yes
    Power Cable
    Yes
    Quick Start Guide
    Yes
    Remote Control Battery
    Yes
    Stand
    Yes
    General
    Country of origin
    Mexico
    Diagonal
    97.5"
    Size
    98"
    Warranty
    Limited Warranty
    1 Year Parts & Labor
    UPC
    195174150047
    Features

    Nano Detail Enhancer Powered by α8 AI Processor 4K Gen3

    Powered by LG’s cutting-edge Alpha 8 AI Processor 4K Gen3, Nano Detail Enhancer brings out the finest textures, contours, and colors in every frame. It intelligently analyzes and refines image data to reveal hidden details—so even the smallest elements on screen look crisp, vibrant, and lifelike.

    AI Super Upscaling  Powered by Alpha 8 Processor Gen3

    AI Super Upscaling Powered by alpha 8 Processor Gen3 upscales1 lower-resolution content—like HD or even SD—into stunning near-4K clarity

    98NU850BAUB LG a8 4K AI Processor Gen3 with x5.0 NPU faster AI neural processing, 10% faster CPU processing and 20% larger memory capacity

    Amped-up and ready for the win

    Packed with gaming features, this LG Series comes with everything you need to win. With up to 144Hz refresh rate2 and Motion Booster 2883, game at blinding speed without any blurring or tearing to keep up with the fastest games.

    Amped-up and ready for the win

    Brilliant Detail in Every Scene4

    HDR10 Pro dynamically adjusts brightness, revealing crisp details and vivid color in both bright and dark scenes for a stunning, lifelike picture.

    Brilliant Detail in Every Scene⁴

    Just the way they intended

    Watch films just how the directors envisioned them with automatic preservation of the director’s original colors, settings and frame rates for a true at-home cinematic experience FILMMAKER MODE™ with Ambient Light Technology.

    Just the way they intended

    LG’s Award-winning Smart TV platform powered by AI

    Search less and stream more with LG’s Award-winning Smart TV platform - which delivers a smarter more personalized experience. Browse all your favorite streaming apps and let LG Channels connect you to over 400 free channels and 10,000+ movies & shows (on-demand). Plus LG Shield helps provide protection against malware, viruses & other threats.5

    Experience LG’s Award-winning Smart TV platform powered by AI

    Tons of free entertainment at your fingertips

    Get instant access to over 400 free channels and 10,000+ movies & shows (on-demand).5 Discover and enjoy premium new entertainment with nothing more than an internet connection.5

    Tons of free entertainment at your fingertips

    Next-level gaming

    LG TVs have AMD FreeSync Premium and ALLM to further improve gaming quality. Whether you game on consoles or on the cloud,6 the LG Game Dashboard and Game Optimizer put all the control at your fingertips.

    Next-level gaming

    Personalize your space with LG Gallery +

    Create, display and express your taste with LG Gallery +. Choose from a collection of high-resolution artwork, scenic photography and other personalization features.7 Plus turn your ideas into art with Generative AI.

    Personalize your space with LG Gallery +

    LG Shield - Your Digital Guardian

    The LG Shield helps provide privacy protection against malware, viruses, and other cyber threats with real-time scanning and automatic updates.

    LG Shield - Your Digital Guardian
    For owners

    Warranty Information

    1Image quality of upscaled content will vary based on source resolution.

    2PC with 144Hz graphic card required.

    3Motion Booster 288 delivers up 144Hz refresh rate at optimized Full HD resolution for ultra-smooth gameplay.

    4Utilizes LG Dynamic Tone Mapping to enrich HDR10 content.

    5Internet connection and subscriptions to streaming services are required; number of LG Channels and  movies & shows (on-demand) subject to change. Software update will automatically download for up to 4 years. Consumers who disable “auto-update” will receive a pop-up notification to accept or deny software update.  LG account required to access our network-based smart services.

    6Subscription and compatible gaming controller are required.

    7Internet connection and LG Gallery + subscription required for select features. LG account required to access our network-based smart services.


    Images may be simulated and dramatized for illustrative purposes. Actual features, functionality, and other product specifications may differ and are subject to change without notice. Prices, promotions, and availability may vary by model, store, and online. Prices subject to change without notice. Quantities are limited. Check with your local retailers for their final price and availability.

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