LG OLED evo C3 77 inch 4K Smart TV 2023
$2,499.99
Pay as low as $442/mo.
Compare
Beauty Powered by Intelligence
The OLED evo C-series is powered by the α9 AI Processor Gen6—made exclusively for LG OLED—for beautiful picture and performance. The Brightness Booster improves brightness so you get luminous picture and high contrast, even in well-lit rooms.2 AI-assisted deep learning analyzes what you're watching to choose the best picture and sound setting for your content.
The Way It’s Meant to Be Seen
Take in rich and accurate colors from the brightest to darkest parts of the scene thanks to 100% Color Volume4 and with 100% Color Fidelity5.
See and Hear the Ultimate in Home Theater
Experience the magic of the big screen right from your couch. Every LG OLED comes loaded with Dolby Vision™ for extraordinary color, contrast and brightness, plus Dolby Atmos®3 for wrap-around sound. Land in the center of the action with LG's FILMMAKER MODE™, allowing you to see films just as the director intended.
¹Source: Omdia. Unit shipments, 2013-2022. Results are not an endorsement of LG Electronics. Any reliance on these results is at the third-party's own risk. Visit
https://www.omdia.com/ for more details.†Purchase the LG SC9S Sound Bar and an eligible LG OLED evo C3 Series TV in a single transaction on LG.com and receive a $175 discount. Available only on LG.com 11/17/23 – 12/03/23. Sound bar and eligible TV must be purchased in the same order. Items in your cart may ship separately. Savings will be reflected in the cart when all offer requirements are met. If any of the qualifying items are removed from the cart, returned or part of the order is canceled, the promotional savings will be void. Prices and offers are non-redeemable for cash, non-transferable and may not be combined with any other offer. All standard Terms of Purchase apply. Availability, prices and terms of offer are subject to change without notice.
Eligible TVs: OLED77C3PUA, OLED65C3PUA, OLED55C3PUA
Eligible sound bar: SC9S
§Purchase an eligible TV and a Smart Cam in a single transaction on LG.com and receive instant savings equal to the value of the Smart Cam. Available on LG.com October 30 – December 31, 2023. Savings will be reflected in the cart when all offer requirements are met. If any of the qualifying items are removed from the cart or part of the order is cancelled or returned, the promotional savings will be void. Prices and offers are non-redeemable for cash, non-transferable, and may not be combined with any other offer. Availability, prices and terms of offer are subject to change without notice. Quantities are limited.
Eligible TV models: 86QNED85UQA, 75QNED85UQA, 65QNED85UQA, 55QNED85UQA, OLED77B3PUA, OLED65B3PUA, OLED55B3PUA, OLED83C3PUA, OLED77C3PUA, OLED65C3PUA, OLED55C3PUA, OLED48C3PUA, OLED42C3PUA, 86QNED80URA, 75QNED80URA, 65QNED80URA, 55QNED80URA, 50QNED80URA, 75QNED75URA, 65QNED75URA, 55QNED75URA, 50QNED75URA, 43QNED75URAEligible Smart Cam: VC23GA
‡Purchase an LG OLED TV and receive free wall mounting by Handy (up to a $164.99 value). Free wall mounting savings will be reflected in the cart when all offer requirements are met. If any of the qualifying items are removed from the cart, returned or part of the order is cancelled, the promotional savings will be void. Handy wall mounting and service must be added to the original TV order and is not redeemable separately. Wall mounting by Handy includes installation of TV mounting bracket, mounting of TV, and load testing the hardware. Wall mount not included and must be purchased separately (unless noted for the OLED G series). Prices and offers are non-redeemable for cash and non-transferable. Available on LG.com from November 1, 2023 through December 24, 2023. Availability, prices and terms of offer are subject to change without notice. [Click here for Handy full terms: LG + Handy.]
Images may be simulated and dramatized for illustrative purposes. Actual features, functionality, and other product specifications may differ and are subject to change without notice. Prices, promotions, and availability may vary by model, store, and online. Prices subject to change without notice. Quantities are limited. Check with your local retailers for their final price and availability.