COMING SOON
OLED77CXPUA

LG CX 77 inch Class 4K Smart OLED TV w/ AI ThinQ® (76.7'' Diag)

  • Self-lighting OLED: Perfect Black, Intense Color, Infinite Contrast
  • α9 Gen 3 AI Processor 4K with AI Picture Pro/Sound Pro
  • Dolby Vision IQ and Dolby Atmos
  • webOS + ThinQ AI w/ Magic Remote
  • Gaming: G-SYNC Compatible, FreeSync*, VRR, ALLM
LG CX 77 inch Class 4K Smart OLED TV w/ AI ThinQ® (76.7" Diag)
$
Where to Buy

See how perfect LG OLED TVs can be

Bring home the world’s #1 selling OLED TV. Only OLED pixels emit their own light, allowing for perfect black, intense color and stunning picture. Other TVs pale in comparison. There's LG OLED, then there's everything else.
Self-lighting OLED

See how OLED redefines picture quality

Once you’ve seen LG OLED TV with your own eyes, you'll understand. It’s stunning picture that redefines quality. Millions of OLED pixels emit their own light independently and can be completely turned off. This unveils perfect black, over a billion rich colors and infinite contrast. From the gridiron to the iron throne, no detail goes unseen.
*Calculation based on multiplying 8K resolution (7680 x 4320) and four sub-pixels.
α9 Gen3 AI Processor 4K

See more of your content in 4K

Just because it wasn't filmed in 4K doesn't mean you can't see it that way. Our most advanced 4K processor uses AI and deep learning to authentically upscale lower resolution content, translating the source to 4K's 8.3+ million pixels. The technology is so good, you might mistake non-4K for true 4K*.
*Image quality of upscaled content will vary based on the source resolution.
ThinQ AI

World's most intelligent TVs

LG ThinQ AI TVs are the only TVs with the Google Assistant and Alexa built-in*. LG ThinQ fully integrates the voice assistants you already use. No need to buy a separate device. Convenience and connected home control are at your command, making it easy to control other smart devices and LG smart products.
*Some features require 3rd party subscription or account. Google is a trademark of Google LLC.
*Dolby Vision is a trademark of Dolby Laboratories. Dolby, Dolby Atmos and the double-D symbol are registered trademarks of Dolby Laboratories.
*FILMMAKER MODE™ logo is a trademark of UHD Alliance, Inc.
*Apple, the Apple logo, and Apple TV are trademarks of Apple Inc., registered in the U.S. and other countries. Apple TV+ is a trademark of Apple Inc.
*New Disney+ subscribers are eligible for a 7-day free trial. A subscription costs $6.99/month (plus tax, where applicable), and is charged on a recurring monthly basis after the end of your free trial. Cancel anytime. Subject to terms at https://disneyplus.com/legal.
*Apple, the Apple logo, and Apple TV are trademarks of Apple Inc., registered in the U.S. and other countries. Apple TV+ is a trademark of Apple Inc. Watch Apple TV+ with a subscription.
*Screen images simulated.
*Connection with LG speakers is available now. Compatibility with other brand speakers will be available in early 2020 after a software update.
*Screen images simulated.
**NVIDIA G-SYNC compatible with RTX 20 and GTX 16 graphics card series.
***G-SYNC included only in ZX, GX, CX and BX models. FreeSync included in ZX model; software update required for GX, CX and BX models. FreeSync may not be available at the time of purchase of this product.
*4K@120Hz, eARC (Enhanced Audio Return Channel), VRR (Variable Refresh Rate) and ALLM (Auto Low Latency Mode) with HDMI 2.1.
*Screen images simulated.

See a work of artistic design

Perfect lines. Unbelievably thin bezel. Impossibly slim. Flexible by nature. LG OLED TVs are designed, crafted, and engineered to put the spotlight on your content, yet complement your home's interior even when it's turned off.

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PICTURE (PANEL)

  • Display Type
    OLED
    Display Resolution
    4K Ultra HD (3,840 x 2,160)
  • Wide Viewing Angle
    Yes
    Dimming Technology
    Pixel Level Dimming

PICTURE (PROCESSING)

  • Picture Processor
    α9 Gen 3 AI Processor 4K
    Refresh Rate
    120Hz (Native)
  • HDR (High Dynamic Range)
    Cinema HDR (Dolby Vision®, HDR10, HLG), Dolby Vision IQ, HDR Dynamic Tone Mapping Pro
    Contrast
    Advanced Contrast Enhancer, Face Enhancing, Ultra Luminance Pro
  • Clarity
    Quad Step Noise Reduction, Frequency Based Sharpness Enhancer
    Color
    Intense Color, Billion Rich Colors, Advanced Color Enhancer, True Color Accuracy Pro
  • Motion
    OLED Motion Pro
    Resolution Upscaler
    AI Upscaling

GAMING

  • G-SYNC Compatible
    Yes
    FreeSync™
    Yes (May not be available at the time of purchase of this product)
  • VRR (Variable Refresh Rate)
    Yes
    ALLM (Auto Low Latency Mode)
    Yes
  • Response Time
    >1 ms
    HGiG
    Yes

AI TV (ARTIFICIAL INTELLIGENCE)

  • LG ThinQ® AI
    Yes
    Google
    Google Assistant Built-in "Works with" Google Assistant
  • Alexa
    Alexa Built-in "Works with" Alexa
    Apple
    Apple Airplay2, Apple Homekit
  • Intelligent Voice Recognition
    Yes
    Home Dashboard
    Yes
  • AI Picture Pro / AI Picture
    AI Picture Pro
    Auto Genre Selection
    Yes (SDR/HDR/Dolby HDR)

SMART TV

  • Operating System
    webOS
    Magic Remote Control
    Yes (Point, Click, Scroll, Voice)
  • Universal Remote Control
    Yes (Auto Device Detection)
    LG Channels
    Yes
  • LG Content Store (App Store)
    Yes
    Full Web Browser
    Yes
  • Gallery Mode
    Yes
    Sports Alert
    Yes

AUDIO

  • Speaker System
    2.2 Channel
    Output Power
    40W (20W Woofer)
  • Speaker Direction
    Front Firing (Reflector)
    AI Sound Pro / AI Sound
    AI Sound Pro
  • Dolby Atmos
    Yes
    WiSA Ready
    Yes (Separate Dongle Purchase Required)
  • Surround Mode
    OLED Surround
    Audio Codec
    AC4, AC3 (Dolby Digital), EAC3, HE-AAC, AAC, MP2, MP3, PCM, WMA, apt-X (refer to manual)
  • Bluetooth Surround Ready
    Yes
    LG Sound Sync
    Yes

CONNECTIVITY

  • Wi-Fi® Standard
    Wi-Fi Certified 802.11ac
    Bluetooth® Support
    Version 5.0
  • IP Control
    Yes
    HDMI-CEC (Simplink)
    Yes
  • TV Tuner
    ATSC, Clear QAM
    Smart Phone Connectivity
    Yes

INPUTS & OUTPUTS

  • HDMI Input (HDCP 2.2)
    1 (rear) / 3 (side)
    HDMI Audio Return Channel (ARC)
    eARC (HDMI 2)
  • USB Ports (v 2.0)
    2 (rear) / 1 (side)
    RF Connection Input (Antenna/Cable)
    1 (rear)
  • Composite Input (AV)
    1 (rear, Gender)
    Ethernet Input
    1 (rear)
  • RS-232C Input (Mini Jack)
    1 (rear)
    Digital Audio Output (Optical)
    1 (rear)
  • Headphone Out
    1 (rear)

POWER

  • Power Supply (Voltage, Hz)
    AC 120V, 50/60Hz
    Standby Power Consumption
    Under 0.5W

DIMENSIONS/WEIGHTS/UPC

  • TV Dimensions with Stand (WxHxD)
    67.8" x 40.3" x 10.6"
    TV Dimensions without Stand (WxHxD)
    67.8" x 39.1" x 2.2"
  • Packaging Dimensions (WxHxD)
    74.6" x 44.5" x 11.2"
    Stand Width
    47. 2"
  • TV Weight with Stand
    79.1 lbs
    TV Weight without Stand
    58.9 lbs
  • Packaging Weight
    108.7 lbs
    VESA Mounting (W x H)
    400 x 200
  • UPC
    719192637177

ACCESSORIES INCLUDED

  • Remote
    Magic Remote
    Remote Control Battery
    Yes
  • Power Cable
    Yes
    Quick Start Guide
    Yes
  • E-Manual
    Yes

GENERAL

  • 2020 Model
    Yes
    Country of Origin
    Korea

WARRANTY

  • Limited Warranty
    1 Year Parts & Labor

ASK & ANSWER

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Please review the detailed product information and help guides in the
Product Support section for this product prior to posting a question.

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