• LG Electronics has been named the recipient of the “Best Brand of IFA 2026” title, the highest accolade of the IFA 2026 Innovation Awards.
• The Wallpaper TV(LG OLED evo W6 AI) was recognized for combining an ultra-slim design, True Wireless connectivity and differentiated picture quality enabled by Hyper Radiant Color Technology, while LG’s Modular Sound Suite with Dolby Atmos FlexConnect earned Best in Audio honors for making home audio simple and flexible.
• Additional honors for LG OLED evo, Micro RGB evo and Mini RGB evo reinforce LG’s leadership in next-generation TV innovation, while LG StanbyME 2 Max and LG xboom Stage 501 highlight the company’s expanding lifestyle entertainment portfolio.

 

SEOUL, Sep. 4, 2026 — LG Electronics (LG) has achieved the highest recognition at the second annual IFA Innovation Awards, capturing the highly coveted Best Brand of IFA 2026 title. By earning this top distinction at the established global technology awards program, LG firmly strengthens its reputation as a global innovation leader, setting new benchmarks in technology, design and market impact.

 

Leading the product categories, LG secured multiple Category Best awards. The LG OLED evo AI W6, True Wireless Wallpaper TV earned the Best in Home & Entertainment award, recognized for reimagining the iconic Wallpaper TV with an ultra-thin 9 millimeters range1, True Wireless connectivity2 and Hyper Radiant Color Technology that combine to deliver a seamless fusion of design and picture innovation. The product embodies LG’s vision of built on The product embodies LG’s vision, built on the concept of “Technology Without the Clutter,” offering unprecedented freedom in how premium televisions integrate into living spaces.

 

In the audio category, LG Sound Suite AI was named Best in Audio for transforming the home listening experience through the world's first Dolby Atmos® FlexConnectTM sound ecosystem. Designed to give users greater freedom to combine, arrange and position speakers throughout their spaces, LG Sound Suite AI creates a more flexible and personalized approach to immersive home audio.

 

LG’s premium display and audio lineups were further recognized with five Honoree distinctions, highlighting the breadth of the company’s innovation across home entertainment and lifestyle experiences.

 

The LG OLED evo G6 was recognized for advancing OLED picture performance to new heights through Hyper Radiant Color Technology, delivering exceptional brightness, contrast and color precision while preserving the self-emissive advantages that define LG OLED.

 

The LG Micro RGB evo (MRGB96) earned recognition for introducing LG’s vision for the next era of premium TV displays, harnessing RGB-based illumination technology to deliver high color volume, luminance and ultra-large-scale performance.

 

The LG Mini RGB evo (MRGB88) was honored for bringing the benefits of RGB display innovation into a more accessible form factor, balancing advanced picture quality, energy efficiency and everyday usability for premium TV consumers.

 

The LG StanbyME 2 Max received an Honoree distinction for redefining personal entertainment with a movable lifestyle screen designed to adapt to the way people live, work and relax, extending content experiences beyond the traditional living room.

 

Furthermore, the LG xboom Stage 501 received an Honoree award in the Best in Audio category for delivering powerful, crowd-energizing performance tailored for parties, live entertainment and social gatherings, demonstrating LG’s continued expansion into lifestyle-focused audio experiences.

 

From earning the Best Brand of IFA 2026 honor to securing multiple honors across its Media Entertainment Solution Company, LG’s achievements reflect the company’s unwavering commitment to innovation and to creating products that continuously elevate the customer experience.

 

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1 The actual measurement is 9.95 millimeters and may vary slightly depending on the measuring conditions.

2 Visually lossless based on TÜV Rheinland certification test conditions conducted in accordance with ISO/IEC 29170‑2. Measurement and performance results may vary depending on connection status and environment.

 

About LG Electronics Media Entertainment Solution Company

The LG Media Entertainment Solution Company (MS) is a recognized innovator in televisions, audio, displays and smart TV platforms. The MS Company enhances the media entertainment experience with its OLED TVs, renowned for perfect black and perfect color, the newest Micro RGB TVs and Mini-LED QNED TVs, all powered by the personalized webOS smart TV platform. The MS Company also offers Information Technology solutions (gaming monitors, business monitors, laptops, projectors, cloud devices and medical displays) as well as Signage solutions (Micro LED signage, digital signage, hospitality displays and signage software solutions) that are designed to maximize customers’ work efficiency and deliver strong value. For more news on LG, visit www.LG.com/global/newsroom/.

 

Media Contacts:

LG Electronics, Inc.	LG Electronics, Inc.
Léa Lee	Jiyoung Bang
+82 2 3777 3981	+82 2 3777 3692
lea.lee@lge.com	jiyoung.bang@lge.com
www.LGnewsroom.com	www.LGnewsroom.com