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Press Release

01/05/2006

LG BACKS COMPETITION AGAINST A WALL WITH NEW HOME CINEMA PROJECTOR

First Wall-Mounted Projector Unveiled at CES 2006

First Wall-Mounted Projector Unveiled at CES 2006

LAS VEGAS, Jan. 5, 2006 ---Until now, home theater projectors have looked no different than projectors found in conference rooms throughout corporate America. Today at the 2006 International Consumer Electronics Show (CES), LG unveiled a revolutionary new approach to home theater design the AN110 DLP Wall Mounted Projector. A high-definition (HD) DLP projector whose design gravitates more towards contemporary artwork than a piece of home theater equipment, the AN110 will thrill even the most discerning home cinema aficionado. See this innovative new product in action at CES 2006 (LG Electronics booth #8214, Central Hall, Las Vegas Convention Center).

The first projector designed with the intent to be mounted flat against the wall, the AN110's ability to display vivid, bright, and crisp HD images up to 100 inches will make the home entertainment room the most popular in the house.

This unique offering is made possible by two patented LG technologies. The first is a unique L-type projection lens which allows for a -125% - +125% vertical lens shift and enabled LG's engineers to create a sleek projector suitable for wall mounting. The second is LG's Reverse Type TIR Prism a two-dimensional structure that allows for optimum uniformity of 98 percent to ensure favorite movies and television programs are viewed the way they were meant to be.

The AN110 is a HD-ready DLP projector with WXGA (1280*768) DMD. Additional features found in this groundbreaking projector are 1100 ANSI Lumens brightness, a contrast ratio of 2500:1, LG's exclusive XD Engine giving users six image controls allowing for optimal viewing. Not only is the projector is extremely quiet emitting only 24 decibels of sound it's an unobtrusive 88 millimeters thick. Available in a stylish white or half-mirror black finish, it is also VGA, SVGA, XGA and SXGA compatible to meet the needs of any home entertainer.

ABOUT LG ELECTRONICS U.S.A.
Based in Englewood Cliffs, N.J., LG Electronics U.S.A., Inc., (LGEUS) is the North American subsidiary of LG Electronics, Inc., a $38-billion global force in consumer electronics, information technology and communications products. LGEUS comprises four core business areas: mobile phones, consumer electronics, home appliances and information technology products, all marketed under its "LG: Life's Good" theme. For more information, please visit www.LGusa.com.

ABOUT LG ELECTRONICS, INC.
LG Electronics (KSE: 06657.KS) is a global leader in providing cutting-edge, convergent electronics, information and communications products designed to meet the diverse needs of fast-changing consumers. With consolidated sales of US$37.7 billion and overseas sales of US$ 32.6 billion (86% of total sales), LG Electronics employs more than 70,000 employees in 76 subsidiaries located in 39 countries and operates four business units including Mobile Communications, Digital Appliance, Digital Display and Digital Media.

LG Electronics goal worldwide is to create and enable the intelligent networking of digital products that will make consumers lives better than ever. For more information please visit www.lg.com.

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