Press Release

02/12/2009

LG ELECTRONICS APPLAUDS PRO-CONSUMER DTV DELAY, PLEDGES SUPPORT FOR FINAL PHASE OF TRANSITON

WASHINGTON, Feb. 12, 2009 – When President Obama signed legislation setting June 12 as the date for the final phase of the nation’s transition from analog to digital television (DTV) broadcasting, Michael Ahn, president and CEO of LG Electronics North America, applauded the action and pledged his company’s full ongoing support:

 

WASHINGTON, Feb. 12, 2009 – When President Obama signed legislation setting June 12 as the date for the final phase of the nation’s transition from analog to digital television (DTV) broadcasting, Michael Ahn, president and CEO of LG Electronics North America, applauded the action and pledged his company’s full ongoing support:

“LG Electronics believes that the temporary delay in the digital TV transition is the right thing to do for consumers, particularly for the many people on the waiting list for a converter box discount coupon.

“We’ve been working hard to assure the success of the DTV transition, and we want to make sure that everyone in America who relies on over-the-air signals for their favorite channels has an opportunity to prepare for the switch-off of analog transmissions by full-power broadcasters.

“With sufficient funding, the government’s coupon program will help many people who need assistance to make the transition in a timely and affordable way. LG has ramped up converter box production, and we will continue to work with our key retailers to fill orders for digital TV products – including both converter boxes and digital TV sets.”

A founding member of the Digital TV Transition Coalition, LG Electronics is a leader in technology and advocacy supporting the DTV transition. In addition to partnering with consumer groups and the disability community on consumer outreach, LG has provided converter boxes to the Leadership Conference on Civil Rights for its DTV Assistance Centers in cities with at risk-communities. LG Electronics is a top manufacturer of digital-to-analog converter boxes available through thousands of retail locations.

About LG Electronics USA

LG Electronics USA, Inc., based in Englewood Cliffs, N.J., is the North American subsidiary of LG Electronics, Inc., a global force and technology leader consumer electronics, home appliances and mobile communications. In the United States, LG Electronics sells a range of stylish and innovative home entertainment products, mobile phones, home appliances and business solutions, all under LG’s “Life’s Good” marketing theme. For more information, please visit www.LGusa.com.

CONTACTS:

John I. Taylor (847) 941-8181, john.taylor@lge.com

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