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All the Things Consumers Loved About the Best-Selling LG VX4400 in a New Package with External OEL Display and New Styling

All the Things Consumers Loved About the Best-Selling LG VX4400 in a New Package with External OEL Display and New Styling

SAN DIEGO and BEDMINSTER, NJ, May 6, 2004  Riding the great wave of success from one of last years best-selling phones from Verizon Wireless, LG Mobile Phones introduces the LG VX4600 mobile handset. Its sleek clamshell design now includes an external Organic Electro-Luminescent (OEL) display that gives colorful flashes of light to indicate events such as incoming calls, voice mail, incoming text messagesall without draining the battery. The LG VX4600 also features a 65K color internal LCD screen and a blue-backlit keypad, making the phone alive with color.

With the success of the LG VX4400 phone from Verizon Wireless in the market last year, we knew that consumers would clamor for an upgrade to that great phone, said Juno Cho, president of LG Mobile Phones. With the external OEL, made popular by the LG VX6000 phone, consumers can be confident that theyve got another winner with the LG VX4600.

The LG VX4600 handset also features Enhanced Messaging Service (EMS), two-way SMS text messaging, voice-activated dialing and Internet access via an Openwave UP 4.1 Web browser. Rich CMX MIDI sound and 36 unique ring-tones make the VX4600 a feast for the ears as well as the eyes.


* All Digital: 1.9 GHz PCS, 800 MHz CDMA
* Dimensions: 3.43" (H) x 1.81" (W) x 0.98"(D)
* Weight: 3.37 oz
* Standard Battery: Lithium Ion, 950 mAh
* Talk Time: 3.5 Hrs (Digital)/Standby 129 Hrs (Digital)
* Certain features may use more power & cause actual standby & talk times to vary
* Enhanced Messaging Service (EMS) - send and receive text messages with graphics and sound*
* Two-Way Short Messaging Service (SMS)
* External LCD for Quick Access to Caller ID (OEL)
* BREW Support for Application and Game Downloads
* Web Browser Openwave UP 4.1
* CMX MIDI for Polyphonic Ringer and Sound Capability
* Download Pictures and Ringers
* 36 Unique Ringtones Plus Vibrate and Silent Modes
* Voice Activated Dialing
* Speed Dialing (99 Entries)
* Blue Backlit Keypad and 5 Way Navigation Key
* Phone Book with 499 contacts
* Personal Organizer: Calendar with Scheduler, Voice Memo (up to 4 minutes), Notepad
* Tools: Alarm Clock, EZ Tip Calc, Calculator, World Clock
* 14 Unique Wallpapers
* Personalize Theme Colors (Blue, Green, Violet, Orange) and Font Colors (Black, Blue, Red, Green, Pink) and Font Sizes (Normal, Large)
* Call Setup Capabilities: Auto Retry, Answer Call, Auto Answer, One-Touch Dial, Voice Privacy, Auto Volume
* English and Spanish User Interface
* External USB Capable
* E911 Emergency Location Capable
* TTY/TDD Capable
* T9 Text Input


The LG VX4600 handset is available for purchase exclusively through the Verizon Wireless Web site at

About LG Mobile Phones

LG Mobile Phones expertise in designing sleek, user-friendly phones has proven wildly successfully in the U.S. market, where the company's market share of all CDMA handsets has exponentially grown in just four years. LG recently claimed 24 percent of the CDMA market share in the U.S. for 2003, ranking LG as the largest manufacturer, according to analysts at Strategy Analytics. LG has recently brought their international success in the GSM market to the U.S., expanding their product lineup to include GSM handsets. LG has plans to increase its market penetration even further with a new branding campaign and an aggressive roadmap of handset launches throughout 2004.

Headquartered in San Diego, Calif., LG Mobile Phones is the North American wireless division of LGE USA, a business unit of LG Electronics of Seoul, Korea. Established in'58 as Korea's pioneer consumer electronics company, LG Electronics is a major global player in electronics, information and communications products. LGE was the first manufacturer to commercialize the CDMA digital mobile communication system with its support of the launch of the SK Telecom Network in Korea.

With annual sales of $29 billion, LGE operates research and development, manufacturing and sales and marketing facilities around the world and employs more than 55,000 individuals in 73 countries. More information can be found at

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