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Press Release

03/28/2005

NEW TOUCH2TALK HANDSET FROM ALLTEL AND LG MOBILE PHONES MERGES TECHNOLOGY AND CONVENIENCE

The Stylish AX4750 Delivers the Flexibility and Convenience of Seamless, Two-Way Communication to ALLTEL Subscribers

The Stylish AX4750 Delivers the Flexibility and Convenience of Seamless, Two-Way Communication to ALLTEL Subscribers


SAN DIEGO  March 28, 2005  Building on their reputation for delivering the latest, most practical mobile technology to consumers everywhere, LG Mobile Phones and ALLTEL today announced the launch of the new AX4750 mobile handset, the latest Touch2Talk handset available to ALLTEL customers. ALLTEL's Touch2Talk technology enables powerful, digital two-way 'walkie-talkie' style communications for one-to-one conversations or group calls with up to 20 participants at the touch of a button. Users can unite in style and stay connected more easily than ever before with the AX4750's Touch2Talk capability, the only mobile handset feature that provides instant communication.

The AX4750 features voice command and speaker-independent voice recognition, enabling hands-free calling and access to essential features like voice mail, digit dial, time and date and phone status. The Touch2Talk and voice command capabilities are enhanced by the AX4750's powerful speakerphone and announce mode, which provides audio confirmation of menu navigation and dialing.


Not only does the AX4750 enhance the user's overall communication experience, it also offers more online access and downloadable content with ALLTEL's Axcess Services, enabling users to access games, ringers, wallpapers and Enhanced Messaging Services. The AX4750 also offers the same set of comprehensive features that go into every LG mobile phone, including Polyphonic ringer and sound capability, full-color internal LCD, customizable display options, 98-entry speed dial and 499-contact address book.

Working with partners such as ALLTEL, LG has been leading the charge to make Touch2Talk functionality available to a new, larger group of mobile phone users,said Jon Maron, director, marketing communications for LG Mobile Phones. The AX4750's Touch2Talk capabilities offer consumers a new way to communicate using their phones, a rarity in this crowded mobile handset market.

A complete list of AX4750 features is included below:

-Network: Dual-Band/Tri-Mode
-Frequency: 1.9 GHz CDMA PCS, 800 MHz CDMA/AMPS
-Dimensions: 3.79" (H) x 1.94" (W) x 0.89"(D)
-Weight: 3.70 oz.
-Internal Color LCD: 65K Color CSTN, 128 x 128 Pixels, 7 Lines
-External Monochrome LCD: Monochrome, 96 x 64 Pixels, 3 Lines
-Standard Battery 1,000 mAh Li-Ion
-Talk Time Up to 200 Minutes* / Standby Time Up to 75 Hours*
-Touch2Talk  digital two-way service for one-to-one communication or group calls with up to 20 participants

-Mobile Web and Brewone-touch online access, download games, ringtones, wallpapers and more-Store up to 1.67MB of Downloaded Content
-Enhanced Messaging Service (EMS)  send and receive text messages with graphics & sounds

-Text Messaging

-Media Folder  store downloaded pictures, sounds, graphics, animations and more
-Speaker-Independent Voice Recognition  make calls and access other essential features
-Voice Commands: Call Someone, Voice Mail, Digit Dial, Service Alerts, Missed Calls, Contacts, Driving, Announce, Time and Date, Phone Status
-Driving Mode  activates speakerphone and voice commands for safe, hands-free operation
-Powerful Speakerphone
-Announce Mode  audio confirmation of menu navigation
-DTMF Key Tone  audio confirmation while dialing
-Polyphonic Ringer and Sound Capability (CMX MIDI Format)
-35 Unique Default Ringtones
-Manner (Vibrate) and Silent Modes
-External Backlit LCD  easy viewing of caller ID, date and time
-Blue Backlit Keypad
-5-Way Navigation Key
-Customizable Display Options: Banner, Backlight, Screens (Wallpaper, Power On, Power Off), Menu Style, Clocks, Theme Colors, Contrast, Fonts and Language
-Personal Organizer: Calendar with Scheduler, Voice Memo (up to 4 minutes), Notepad
-Tools: Alarm Clock, My Shortcut, Ez Tip Calc, Calculator, World Clock
-Address Book with 499 Contacts  each stores 5 numbers and 3 e-mail addresses
-Speed Dialing (98 Entries + 1 Default for Voice Mail)
-USB Capable
-TTY/TDD Capable
* Battery time will vary depending on personal usage and system transition. Product features subject to change. Features based on carrier program availability.

The LG AX4750 is available for $99.99 on a two-year contract and $159.99 with a one-year agreement from ALLTEL (www.alltel.com).


About ALLTEL
ALLTEL is a customer-focused communications company with more than 13 million customers and $8 billion in annual revenues. ALLTEL provides wireless, local telephone, long-distance, Internet and broadband services to residential and business customers in 26 states.

About LG Electronics, Inc.
LG Electronics, Inc. (CEO: S.S. Kim, 06657.KS) was established in'58 as the pioneer in the Korean consumer electronics market. The company is a major global force in electronics and information and communications products with more than 64,000 employees working in 75 overseas subsidiaries and marketing units around the world. With annual total revenues of more than US $29.9 billion (consolidated), LG Electronics comprises three main business companies: Digital Display & Media, Digital Appliance, and Telecommunication Equipment & Handset.

The LG Telecommunication Equipment & Handset Company provides total solutions ranging from wired and wireless handsets to telecommunication equipment. The company is a leader in the innovation and development of cutting -edge technologies in next-generation wireless telecommunications and is steadily expanding its global market share in 3G (WCDMA / cdma2000) wireless systems.

LG Electronics goal is to enable the intelligent networking of digital products that will make consumers lives better than ever. For more information, please visit
www.lgusa.com.


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