LG and Tinseltown’s Brightest Young Stars Put A New Twist on Old Hollywood Glamour at the 14th Annual Young Hollywood Awards Presented by Bing
LG Mobile Sponsors Star-Studded Evening Honoring Hollywood’s Best and Brightest Young Talent with Host Ashley Greene and a Special Performance by Music Sensation DEV
LOS ANGELES, June 12, 2012 – LG Mobile will help roll out the red carpet at this year’s Young Hollywood Awards Presented by Bing on June 14 at the iconic Hollywood Athletic Club. Mixing old Hollywood glamour with today’s fresh young talent, LG will sponsor the event which celebrates the accomplishments of young film and TV stars. Hosted by Twilight star, Ashley Greene, the award show will also feature a performance by popular singer, DEV.
Leading up to the star-studded event, LG will offer Twitter fans a once-in-a-lifetime chance to win tickets to the exclusive evening. Beginning this week, consumers who tweet @theLGGirl with the #WinYHAtix hashtag will be entered into the “LG Young Hollywood Awards Tweet to Win” sweepstakes for the opportunity to gain entry into the evening that will include appearances by Sophia Bush, Asa Butterfield, Miranda Cosgrove, Whitney Cummings, Ginnifer Goodwin, Nolan Gould, Cody Horn, January Jones, David Krumholtz, Ed O’Neill, Alex Pettyfer, James Maslow, Cameron Monaghan, Janel Parrish, Aubrey Plaza, Chris Pratt, Rico Rodriguez, Kiernan Shipka, Hailee Steinfeld, Bella Thorne, James Van Der Beek, Kevin Williamson and Chris Weitz.
LG also will help Hollywood’s A-list capture buzz and excitement from the event by allowing them to tweet directly from the red carpet or snap photos of the invite-only pre-show party using the recently released LG Optimus Elite smartphone. Slim, stylish, fast and eco-friendly LG Optimus Elite was designed with multitaskers in mind and is the ideal device for keeping up with busy schedules just like those of today’s hottest emerging stars. In addition, premium LG 55-inch and 47-inch CINEMA 3D LED HDTVs with LG Smart TV (LM6700) will help transform the Hollywood Athletic Club for the night, adding to its stylish and sleek design.
“LG is taking part in this special evening to celebrate today’s newest talent while paying homage to Hollywood’s rich history,” said Tim O’Brien, vice president of marketing for LG Mobile. “Our collaboration with the Young Hollywood Awards is ideal because of LG’s commitment to develop products that meet the needs of young technology and entertainment enthusiasts.”
Equipped with Google Wallet™ and 50 GB of free Box® cloud storage, LG Optimus Elite makes on-the-go purchasing and file sharing a breeze. In addition to being UL Environment Platinum certified, LG Optimus Elite features a 5 megapixel autofocus camera with flash and a microSD card with up to 32 GB of support. The sleek 3.5” touch screen device runs on the Android 2.3 platform. LG Optimus Elite is now available at Sprint retail stores nationwide for $79.99 with a two-year contract before a $50 mail-in rebate.
The Young Hollywood Awards is the premiere event for honoring young talent in the entertainment industry. Considered the "Oscars of Young Hollywood", the event is regarded as a launch pad for the future careers of actions, directions and entertainers.
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About LG Electronics, Inc.
LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances. With 117 operations around the world, LG achieved global sales of USD 49 billion (KRW 54.26 trillion) in 2011. LG is comprised of four business units – Home Entertainment, Mobile Communications, Home Appliance, and Air Conditioning & Energy Solutions – and is one of the world’s leading producers of flat panel TVs, mobile devices, air conditioners, washing machines and refrigerators. For more news and information on LG Electronics, please visit www.LGnewsroom.com.
About LG Electronics Mobile Communications Company
The LG Electronics Mobile Communications Company is a global leader and innovator in mobile communications. With its breakthrough technologies and innovative designs, LG continues to establish a number of benchmarks in the smartphone market, while also helping create a better lifestyle for consumers by delivering a wholly enhanced smartphone experience. As a leader in 4G Long Term Evolution (LTE) technology, LG continues its commitment to developing groundbreaking LTE technologies and fulfilling consumer demands with differentiated LTE devices of the highest quality, all of which are based on the company’s wealth of LTE patents and technical knowledge. For more information, please visit www.lg.com.
About Young Hollywood Awards
14th Annual Young Hollywood Awards Presented by Bing celebrates the emerging young talent in Film and Television throughout the entertainment industry. Regarded as the “Oscars of Young Hollywood”, this red carpet event is a launch pad for the future careers of actors, directors and entertainers. In partnership with LG, Kerastase, Overture by Judith Leiber, Cosmopolitan, HollywoodLife.com, CocaCola, OneHope, and SmartWater, the event is considered a must attend by Hollywood insiders. The Young Hollywood Awards are a production of PMC Events, which also produces the Breakthrough of the Year Awards and Style Awards annually.