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life's good life's good
Choose to be optimistic.
Discover the Life's Good outlook.

Life’s Good.
It’s just two little words.

But it’s an idea with real power.
Because those who dare to believe it
are the people who change the world.

Life’s Good.
When setbacks, changes and reasons
to doubt come our way

Hope and positivity make all the difference.

Yet, it takes guts to be
optimistic.

People who choose
optimism
no matter what
exemplify
‘Life’s Good.’

optimistic.
At LG, we’re fueled by optimism.
It’s in our DNA.

It's our mission to strive to innovate
for everyone's benefit.

LG encourage

LG encourage those
who
choose to be optimists

to make a better life and a better future.

Lighting up the world with positivity

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Meet our Life's Good optimists

Click on the image to see their optimistic stories that move them forward to a "Good Life"

Embracing
My Truest Self
Willow Smith.

"I make my own path
regardless
of what people
expect from me.
When you truly embrace
yourself,
a better life unfolds."

Watch More
  • My Challenges
    Are Endless
    Cody Simpson.

    "I always thirst
    for new challenges.
    What I love is a life of
    no hesitation
    in taking
    on challenges."

    Watch More
  • Don't Give Up,
    Find Your
    Own Path
    Jenny Park.

    "Countless failed auditions,
    they don't affect me.
    All I need to do is pioneer
    my own path."

    Watch More
Join us as we spread the power of positivity and fill the world with hearts.

Click to join the challenge.

Try the Life's Good
heart challenge

How to join

Step 1.
Film a video with our AI
finger-heart filter
Step 2.
Share your "Life’s Good" pose
with the world.