Press Release

07/31/2006

CINGULAR AND LG ELECTRONICS MOBILECOMM BREAK THE SPEED BARRIER WITH THE NEW CU500

Fully Loaded CU500 Features High Speed HSDPA Technology Packaged in an Ultra-Slim Black Clamshell

Fully Loaded CU500 Features High Speed HSDPA Technology Packaged in an Ultra-Slim Black Clamshell

ATLANTA and SAN DIEGO - July 17, 2006 - Cingular Wireless and LG MobileComm U.S.A. (LG Mobile Phones) today announced the availability of the LG CU500, a new 3G phone that gives customers access to Cingular Wireless data services at broadband speeds for faster and better performance. The CU500 is available exclusively to Cingular customers who are interested in an ultra-thin clamshell design that can easily handle their voice, data, messaging and music needs.

"The CU500 is one of the first devices to be launched from Cingular that will allow customers to realize the full potential and benefits of Cingular's 3G network," said David Christopher, vice president of product management for Cingular. "Not only is this a great entertainment device with music and video, but with Cingular's high-speed 3G network, even the things you normally do on your phone, like surf the web or send a multimedia message, are done better and faster."

"The new CU500 signals the next level in high speed mobile capability," said Jeff Hwang, senior vice president of marketing and product management, LG Electronics MobileComm. "With the arrival of HSDPA technology, users can now download their favorite multimedia content at nearly instantaneous speeds. Having the ability to deliver this kind of innovation to our consumers in a sleek and attractive form factor is a testament to what is possible in today's advanced mobile landscape."

The LG CU500 provides fast and easy access to Cingular Video and a variety of other multimedia and messaging capabilities. The CU500 offers a full-featured music player, external music keys and optional Bluetooth Stereo headset to make listening to music on the go easy and, for the first time, truly wireless. Customers can also identify an artist's name and song being played on the radio, TV, or at a club with MusicID, Cingular's enhanced music recognition service.

With Cingular Video, customers can watch clips from their favorite shows, news, sports and movie trailers right on their device at broadband speeds over the Cingular 3G HSDPA (High Speed Downlink Packet Access) network.

In addition to its entertainment possibilities, the CU500 also includes the latest multimedia and messaging capabilities. The 1.3 mega-pixel camera with rotating lens and video record lets customers capture those special moments as they happen in vivid detail and share them instantly with friends and family via multimedia messaging. Customers can also stay in touch with the people who matter to them most by using one of the preloaded Instant Messenger clients: AOL� Instant Messenger� (AIM�), Yahoo!� Messenger and MSN Messenger.

Cingular's 3G network is currently available in 18 major markets serving 54 communities and provides average download data speeds between 400-700 kilobits per second with bursts to over one megabit. The company expects service to be available in most major markets by the end of the year.

Below please find a complete list of CU500 features:

" Technology GSM
" Frequency GSM/GPRS/EDGE: 850/900/1800/1900 MHz (Quad-Band)
" UMTS/HSDPA: 850/1900 MHz
" Data Transmission GPRS/EDGE/UMTS/HSDPA 1.8Mbps
" Dimensions 3.80" (H) x 1.95" (W) x 0.76" (D)
" Weight 3.70 oz.
" Displays Internal LCD: 65K Color TFT, 176x220 Pixels, 11 Lines
" External LCD: 65K Color TFT, 96x96 Pixels, 6 Lines
" Standard Battery 1,100 mAh Li-Ion Polymer
" Talk Time Up to 5 Hours (GSM)# Up to 3.5 Hours (UMTS)#
" Standby Time Up to 10 Days#
" Cingular Video - stream video clips (up to 15 fps) over high-speed 3G network
" MobiTV & MobiRadio - streaming TV and digital radio service
" Music Player with External Controls, Customizable Equalizer and Visualization (supports MP3, AAC, AAC+ formats)
" Music ID - music recognition service
" Billboard Mobile - music news, ringtone catalog
" Dual Speakers for 3D Stereo Sound
" microSD" Memory Port for Picture, Video & Music Storage
" USB Mass Storage - easily transfer files between phone and PC
" Multitasking - use voice and data capabilities simultaneously
" Bluetooth Capable (v1.1) - compatible with devices that support the headset, hands-free, dial-up networking, advanced audio distribution, and/or object push (OPP) profile(s)
" Save up to 10 Bluetooth Pairings
" Bluetooth Stereo Headset Support for Listening to Music
" 1.3 Megapixel Rotating Camera with Video
" Camera Resolutions: 1280x960**, 640x480, 320x240, 160x120 Pixels
" Video Resolutions: 320x240, 176x144** Pixels
" Save up to 2,300 Photos @ 160x120 (normal quality) or 60 Photos @ 1280x960 (super fine)2*
" Video Record Modes: MMS** & General
" General Mode - record up to 14 minutes of video (15 fps) @ 176x144 (normal quality) or 5 minutes @ 320x240 (super fine)2*
" MMS Mode - record up to 20 seconds of video
" Video Record Format: 3GP
" Zoom: Up to 4x (camera) or 2x (video)1*
" Customizable Shutter Tones, Brightness1, White Balance1, Color Effects1, Quality1
" Image Editor - resize, crop, color effect, & rotate
" Multishot Adjustment: Up to 9 Shots in a Row*
" Self-Timer: 3, 5, or 10 Seconds
" Mobile Instant Messaging - AOL� Instant Messenger", MSN Messenger, Yahoo!� Messenger, and ICQ�
" Hold up to 10 Open Instant Messaging Conversations
" MEdia Net - faster mobile web with 3G
" Text Messaging (up to 765 characters)
" Multimedia Messaging Service (MMS) - send and receive messages with text, sounds, photos, and videos
" Java" 2.0 Support for Application, Game, & Music Tone Ringtone Downloads
" Full-Duplex Speakerphone
" 10 Unique Ringtones + Vibrate & Silent Modes
" 72-Chord Polyphonic Ringtone Support
" Voice Memo Recording (4.5 min./memo for up to 1,000 memos)
" TTY/TDD Support
" Personal Organizer: Calendar with Scheduler, Alarm Clock, Notepad, Tasks, D-Day Counter
" Tools: Calculator, Tip Calculator, World Clock, Stop Watch, Unit Converter, Date Finder
" Address Book with 500 Contacts - each stores 5 numbers, 2 e-mail addresses, and a picture ID***
" Speed Dial (8 entries + 1 voicemail default)
" FOTA Capable - upgrade firmware over the air
" Flight Mode (RF Off)
" Unobtrusive Internal Antenna

1 Available in camera & video modes.
2 Depends on unused memory.
*Depends on image resolution and quality. Default camera setting of 1280x960 pixels does not support zoom or multishot function.

About Cingular Wireless
Cingular Wireless is the largest wireless carrier in the United States, serving 55.8 million customers. Cingular, a joint venture between AT&T Inc. (NYSE: T) and BellSouth Corporation (NYSE: BLS), has the largest digital voice and data network in the nation -- the ALLOVER" network -- and the largest mobile-to-mobile community of any national wireless carrier. Cingular is a leader in third generation wireless technology. Its 3G network is the first widely available service in the world to use HSDPA (High Speed Downlink Packet Access) technology. Cingular is the only U.S. wireless carrier to offer Rollover�, the wireless plan that lets customers keep their unused monthly minutes. Details of the company are available at http://www.cingular.com/. Get Cingular Wireless press releases emailed to you automatically. Sign up at http://cingular.mediaroom.com/.

About LG Electronics, Inc.
LG Electronics, Inc., (KSE: 06657.KS) is the leader in consumer electronics and mobile communications. The company has more than 72,000 employees working in 77 subsidiaries and marketing units around the world. LG Electronics is the world's largest producer of CDMA handsets, optical storage devices, residential air conditioners and home theater system. With total revenue of more than USD 35 billion (consolidated USD 45 billion), LG Electronics is comprised of four business units: Mobile Communications, Digital Appliance, Digital Display and Digital Media.
LG Electronics' goal worldwide is to create and enable the intelligent networking of digital products that will make consumers' lives better than ever.

About LG Electronics Mobile Communications Company
LG Electronics Mobile Communications Company is the world's leading manufacturer of WCDMA (UMTS), CDMA. The company provides a total range of wireless solutions, and is rapidly establishing a global presence as it cultivates international market share in 3G handsets. For more information please visit www.lgusa.com.
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