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Press Release

01/08/2008

LG ELECTRONICS' CES 2008 'INNOVATIONS' AWARDS HONOR CUTTING-EDGE PRODUCTS ACROSS FIVE CATEGORIES

Accolades Highlight Excellence in Technology and Design

Accolades Highlight Excellence in Technology and Design
LAS VEGAS, Jan. 6, 2008 - The Consumer Electronics Association (CEA) recognized LG Electronics for excellence in design and technology with 14 prestigious CES 2008 Innovations Awards, including the CES 2008 'Best of Innovations' in the video display category for LG's 50-inch single-layer design 1080p "Full HD" plasma HDTV (model 50PG60).
LG Electronics products were honored in multiple highly competitive categories, including Video Displays, Video Components, Personal Electronics, Home Appliance, and Wireless Communications.
"CES Innovations Awards are the benchmark for cutting-edge, best-in-class consumer technology," said Michael Ahn, president and CEO of LG Electronics North America. "We are honored that industry leaders again recognize LG's commitment to delivering advanced technology and innovative design to consumers in the United States and around the world."
CES Innovations Awards are selected annually by a panel of prominent industry designers, engineers and journalists who judge product entries on criteria including user value, aesthetics, innovative design, quality and contributions to the quality of life. Sponsored by CEA and endorsed by the Industrial Designers Society of America, the CES Innovations Awards highlight product advancements in technology design and engineering.
Earning more than 60 CES Innovations Awards over the past four years, LG Electronics is consistently among the most-honored companies. LG's honorees for the 2008 International CES include:
Video Displays
" 50-inch 1080p Plasma HDTV-Single Layer Design (50PG60) - LG Electronics' 50-inch Plasma "Full HD" 1080p HDTV boasts an ultra-slim chassis and unique invisible speaker system which delivers a clean and premium design.
" 52-inch LCD 1080P Wireless HDTV (52LG71) - LG Electronics' 52-inch 1080p "Full HD" LCD HDTV is the world's first 1080p LCD with an integrated 802.11 wireless transmission system. Provides 1080p wireless transmission, simplified installation and eliminates the need for cumbersome, unsightly wiring.
" 42-inch 1080p LCD HDTV Slim Design (Slim Module) (42LG60) - LG Electronics' 42-inch "Full HD" 1080p LCD HDTV (model 42LG60) has an ultra-slim 1.7" deep chassis, red and black finish and invisible speakers, creating a unique blend of style and advanced digital features.
" 47-inch 1080p LED Backlit LCD TV with Slim Design (47LG75) - LG Electronics' 47-inch "Full HD" 1080p LED backlit LCD HDTV offers viewers a beautifully true-to-life picture quality with its high contrast ratio, automatic brightness, color optimization and invisible speakers in a simple, clean design.
" 32-inch DVD Combo LCD HDTV (32LG40) - LG Electronics' 32-inch LCD HDTV with integrated DVD player features invisible speakers, coupled with a high-glossy black finish and unique red accents making this the perfect TV for the bedroom.

Video Components
" Digital TV Tuner (DTT900) - Developed and produced by LG Electronics, the new Zenith-brand digital-to-analog converter box is one of the first to be certified for the U.S. Commerce Department's coupon program; it will bring interference-free digital TV broadcasts to analog TVs, supporting the U.S. DTV transition.

Personal Electronics
" Tabletop Audio System with HD radio (PC12) - LG Electronics' Tabletop Audio System provides great audio performance in a sleek package that delivers HD Radio (digital) and AM/FM standard radio, iPod docking station and vacuum-loading CD player.

Wireless Communications
" MUZIQ" by LG (LX570) - The new slim, stylish "MUZIQ by LG" handset enhances the mobile music experience with features that satisfy the creative music aficionado including a music composer and FM transmitter.
" LG Voyager" (VX10K) - Featuring a sophisticated folding QWERTY keyboard, the LG Voyager boasts innovative, advanced multimedia functions that will satisfy the music-lover, texter and TV-watcher in everyone.
" Venus" by LG (VX8800) - Featuring touch screen technology in a slim, stylish slider design, Venus by LG is a smartly designed handset that is sure to catch the eye of the most discerning consumer.

Home Appliances
" LG Steam Dishwasher (LDF9810) - LG's innovative Steam Dishwasher utilizes performance-enhancing steam to gently clean delicate items like stemware and fine china. Stylish with a fully-integrated LCD SmoothTouch" panel, it delivers outstanding energy and water efficiency and is one of the quietest dishwashers available.
" LG Tromm SteamDryer" (DLGX0002) - LG's SteamDryer" is the industry's first and only dryer to inject steam into the dryer drum to reduce wrinkles and virtually eliminate static cling.

About LG Electronics USA, Inc.
LG Electronics USA, Inc., based in Englewood Cliffs, N.J., is the North American subsidiary of LG Electronics, Inc., a global force in consumer electronics, home appliances and mobile communications. In the United States, LG Electronics sells a wide range of consumer electronics (digital display and digital media) products, mobile phones and digital appliances under LG's "Life's Good" marketing theme. For more information, please visit www.LGusa.com.
About LG Electronics, Inc.
LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing more than 82,000 people working in over 110 operations including 81 subsidiaries around the world. Comprising four business units - Digital Displays, Digital Media, Mobile Communications and Digital Appliances, with 2006 global sales of U.S. $38.5 billion - LG Electronics is the world's largest producer of CDMA handsets, air conditioners, optical storage products and DVD players. For more information, please visit www.lg.com.
CONTACTS:
John I. Taylor (847) 941-8181, john.taylor@lge.com
Clara Chang (201) 816-4280, clara.chang@lge.com
Nathan Friedman (312) 397-6009, nathan.friedman@ogilvypr.com

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