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Press Release

01/08/2008

LG ELECTRONICS EXPANDS 2008 DIGITAL AUDIO-VIDEO LINE

Stylish Portfolio Includes HD Radio Capability,

Stylish Portfolio Includes HD Radio Capability,
Enhanced Sound Quality and Touch Sensor Controls

LAS VEGAS, Jan. 7, 2008 - Led by its award-winning dual-format Super Blu" Player (BH200), LG Electronics expands its 2008 digital audio-video line with innovative home theater audio products tuned by renowned audio expert, Mr. Mark Levinson, and new portable navigation devices. The 2008 digital audio-video line highlights enhanced sound quality, sleek designs and new features, such as HD radio compatibility and user-friendly touch sensing controls.
LG's full digital audio-video line is on display this week at the at the 2008 International Consumer Electronics Show - Booth #8214, Central Hall, Las Vegas Convention Center.
"Consumers want stylish, convenient and feature-rich products without having to compromise personal style," said Allan Jason, vice president of consumer electronics marketing at LG Electronics USA, Inc. "Our 2008 digital audio-video line delivers a blend of specialized functionality and engaging designs that easily integrate into homes and lifestyles."
LG'S SUPER BLU" PLAYER
" LG Super Blu" Player (model BH200) - The BH200 is LG's second generation high-def player to offer full Blu-ray disc and HD DVD playback in one device. The LG Super Blu's advanced BD-Java and HD DVD interactivity enables consumers to use the industry's widest variety of high-definition content, regardless of disc format. In addition to the latest high-def disc technologies, the LG Super Blu Player also up-scales standard-def DVDs and supports audio CDs. The BH200 includes additional features such as:
o Qdeo" advanced video processing
o HD DVD advanced web-connected interactivity available from many HD DVDs
o Up-scaling standard DVDs to near 1080p HDTV resolution
o USB Media Host
o LG SimpLink" Connectivity
o Up to 7.1 Channel surround sound

HOME THEATER SYSTEMS
" DVD Home Theater System (LHT888) - LG's LHT888 home theater system, tuned by Mr. Mark Levinson, is inspired by the slim, elegant form of the champagne glass. The LHT888's loudspeakers feature multiple drivers in parabolic housings, each with a tapered integrated pedestal. The system includes a 700W 5.1-channel DVD receiver with near 1080p Up-scaling. Other features include:
o USB Media Plus
o HDMI output
o LG SimpLink" multi-device control (HDMI-CEC) and multi-format playback compatibility-, MP3, JPEG, MPEG

" Compact Home Theater System (LFD850) - Powerful enough to be a main home audio system, but small enough for tight quarters, the 2 Channel, 160-watt shelf system combines superior sound quality and an attractive appearance in a compact package. The LFD850 features a piano black finish, Immersive Sound Technology and LG's parabola design 3-inch speaker. The unit's front-mounted eclipse touch panel control eliminates the need for additional knobs or buttons. Additional features include:
o CD playback with vacuum-loading vertical slot
o AM/FM tuner
o USB Media Plus port to allow playback of music, photos and video
o Clock radio with alarm and sleep modes

DIGITAL AUDIO: SOUND QUALITY GETS A BIG BOOST IN A SMALL PACKAGE
" Tabletop Audio System (PC12) - A 2008 CES Innovations Award Honoree, the PC12 offers consumers convenience, functionality and flexibility. The PC12 is LG's first audio system to offer HD Radio technology. HD Radio enhances AM and FM broadcasting with an increased number of channels and drastically improved sound quality. In addition to playing AM and FM stations broadcasting in HD sound, the PC12 displays broadcast information including station name, artists, and song titles. Its high-gloss black finish and red ambient background lighting compliment the PC12's unique, compact design. Other features include:
o Made for iPod� Direct Docking station
o Clock, alarm and sleep functions
o CD playback and single-disc vacuum-loading vertical slot
o USB media host for playing MP3 and WMA files

PORTABLE NAVIGATION DEVICES
LG Electronics is showcasing three new portable navigation devices at CES. New models are preloaded with 2D and 3D maps of the U.S., Canada and Puerto Rico and offer turn-by-turn text-to-speech voice guidance. The touch-screen displays feature day and night modes to make viewing a snap. The units also serve as Bluetooth hands-free speakerphone devices, including phone book synchronization and even audio stream reception for enjoyable music playback from compatible cellular telephones.
" LN835 - Model LN835 features a 3.5-inch LCD display, millions of points of interest (POIs), music/photo playback capabilities and a built-in speaker. Batteries last up to four hours, making the LN835 the perfect choice for family excursions or business trips. Other features include:
o Turn-by-turn voice guidance with street name announcements
o Bluetooth voice calling, phone book sync and music streaming
o High Power Speaker Output and Headphone Jack
o USB Port and SD Card Slot
o Music and photo playback
" LN845 - The slim LN845's bright, 4.3-inch widescreen LCD display makes menus and maps especially easy to read. Its simple graphical user interface allows users customize settings. Key features include:
o Turn-by-turn voice guidance with street name announcements
o Bluetooth voice calling, phone book sync and music streaming
o High Power Speaker Output and Headphone Jack
o USB Port and SD Card Slot
o Millions of Points of Interest
o Music and photo playback
" LN855 - The LN855 has a bright, 4.3-inch widescreen LCD display and a slim design. The LN855 includes access to real-time traffic data service in 50 North American cities via an integrated RDS-TMC antenna providing the ability to outsmart road delays for the quickest route to any destination.
o Turn-by-turn voice guidance with street name announcements
o Bluetooth voice calling, phone book sync and music streaming
o High Power Speaker Output and Headphone Jack
o USB Port and SD Card Slot
o Millions of Points of Interest
o Music and photo playback

AUDIO-VIDEO COMPONENTS
" Portable DVD Player / Digital Photo Frame (DP889) - LG's DP889 Portable DVD Player / Digital Photo Frame features a brilliant 8-inch LCD screen to provide high quality portable standard DVD playback while on the go. At home, it doubles as a Digital Photo Frame with enough internal memory for up to a 250 photo slideshow along with a 3-in-1 memory card slot and USB port for easy connectivity and memory expansion. With up to 3.5 hours of battery life and a supplied automotive and home power adapter, movies and photo slideshows can go anywhere. Other features include:
o 3-in-1 memory card slot
o USB port

" Digital Photo Frame (PF880) - Featuring a large, 8-inch LCD screen, the PF880 also delivers clock, calendar and alarm functionality. The digital photo frame includes:
o A 3-in-1 memory card slot
o USB port
o Internal memory that can hold up to 250 photos
o Alarm clock and calendar functions

About LG Electronics USA, Inc.
LG Electronics USA, Inc., based in Englewood Cliffs, N.J., is the North American subsidiary of LG Electronics, Inc., a global force in consumer electronics, home appliances and mobile communications. In the United States, LG Electronics sells a wide range of consumer electronics (digital display and digital media) products, mobile phones and digital appliances under LG's "Life's Good" marketing theme. For more information, please visit www.LGusa.com.
About LG Electronics, Inc.
LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing more than 82,000 people working in over 110 operations including 81 subsidiaries around the world. Comprising four business units - Digital Displays, Digital Media, Mobile Communications and Digital Appliances, with 2006 global sales of U.S. $38.5 billion - LG Electronics is the world's largest producer of CDMA handsets, air conditioners, optical storage products and DVD players. For more information, please visit www.lg.com.
CONTACTS:
John I. Taylor (847) 941-8181, john.taylor@lge.com
Clara Chang (201) 816-2011, clara.chang@lge.com
Ojas Naik (312) 397-6008, ojas.naik@ogilvypr.com

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