LG NOVA AI Ventures: Building Technology for People, Communities and the Planet

Published October 16, 2026

Life’s Good is more than a promise at LG Electronics. It’s a call to action. It reflects a deep commitment to looking at the world's most pressing challenges and asking what technology, built with purpose, can actually do to make things better for people, communities and the planet.

LG NOVA, LG Electronics' North America Innovation Center, is where that commitment takes shape. Based in Santa Clara, California, LG NOVA builds and launches AIventures across HealthTech, CleanTech and Transformational Tech, sectors where AI has the genuine potential to change outcomes for the people who need it most.

Addressing Mental Health is a Core Issue and Enabling Greater Outcomes Through AI

Mental health care is becoming as fundamental as primary care, yet the tools available to support it have not kept pace with the need.

More than one quarter of patie nts drop out of psychotherapy, most after a single session. LG NOVA sees AI as an opportunity to change that by partnering with practitioners and building a more continuous and measurement-based model of care that helps them extend their reach and support more patients throughout their health journey.

ReliefAI Health was built to address what happens in the gaps between sessions, using AI to keep patients and providers connected in ways the traditional care model was not designed to support.

The Challenges in Rural Healthcare Delivery

For patients in rural and underserved communities, the path to specialty care is often long, fragmented and confusing to navigate.

For LG, this challenge represents an opportunity to reimagine how healthcare is delivered beyond traditional clinical settings. As populations age and health systems face increasing resource constraints, enabling care at home will become critical to the future of healthcare. Through Primefocus Health, LG NOVA is helping build a more connected and equitable care model that uses technology to bring high-quality care closer to patients, regardless of where they live, while reducing burden on providers and improving health outcomes.

Primefocus Health's modular remote care platform was built to meet patients where they are, and what the team has learned is that every health system, every state and every patient population requires something custom-tailored to their unique needs.

Smarter Infrastructure Orchestration to Maximize Compute for the AI Era

Data centers globally consume an estimated 1 to 1.5 percent of the world's total electricity, and global consumption of electricity is expected to grow 4 percent annually through 2027.

As AI adoption accelerates, the challenge is no longer simply generating more computing power but doing so responsibly. For LG, helping communities benefit from AI also means ensuring that the infrastructure powering it is efficient, resilient and sustainable. By improving how energy is managed within data centers, LG NOVA-backed ventures such as PADO are helping optimize power grids, maximize GPU utilization and support a more sustainable foundation for future innovation.

Enabling Small Businesses to Build Stronger Brands with AI

There are thirty-three million small businesses in the U.S., forming the backbone of local economies. They are expected to maintain a constant, high-quality social media presence, often without the teams or budgets to sustain it. As AI reshapes how people communicate and compete, many risk being left behind. For LG, creating a more inclusive AI future means helping these businesses access the strategic and creative capabilities that larger organizations can afford.

Through OnVibe, LG NOVA is closing the gap. OnVibe was built to make social marketing more manageable for small teams, using AI to understand each business, inform what it communicates and support content creation. It reflects LG’s belief that advances in AI should help businesses of all sizes communicate their value and participation more confidently in the digital economy.

Helping Businesses and Professionals Navigate the AI Economy

As AI transforms industries and reshapes the economy, businesses will need infrastructure to keep up with AI-driven changes in how people work and businesses grow. Prospectus AI was created to help businesses navigate this shift. Built for the AI era, the platform combines AI-powered guidance, real-time market intelligence, giving businesses, professionals and governments a clearer view of what is changing and what to do next. This reflects LG NOVA's broader belief that innovation should empower people as much as it advances technology.

“LG has always believed that technology should make life better for the people who use it,” said Sokwoo Rhee, EVP of Innovation, LG Electronics and Head of LG NOVA. “At LG NOVA, that belief drives everything we build. Each venture in our portfolio exists because a real problem needed a better answer, and we saw an opportunity to build one.”

The problems are real. The people working on them are too. The shared purpose driving every venture LG NOVA is building is straightforward: technology, developed with care and closeness to the people it serves, can make life genuinely better. That is what Life's Good looks like in action.

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LG NOVA AI Ventures: Building Technology for People, Communities and the Planet

Addressing Mental Health is a Core Issue and Enabling Greater Outcomes Through AI

The Challenges in Rural Healthcare Delivery

Smarter Infrastructure Orchestration to Maximize Compute for the AI Era

Enabling Small Businesses to Build Stronger Brands with AI

Helping Businesses and Professionals Navigate the AI Economy

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