LG Named ‘Official Home Appliance and Television Partner’ of the Baltimore Ravens

LG NAMED ‘OFFICIAL HOME APPLIANCE AND TELEVISION

PARTNER’ OF THE BALTIMORE RAVENS

Multi-Year LG Marketing Alliance Builds on Ravens’ Stadium-Wide

Fan Experience Upgrades Featuring Cutting-Edge LG Commercial Displays

BALTIMORE, Md., Sept. 12, 2025 — The Baltimore Ravens named LG Electronics USA the “Official Home Appliance and Television Partner” for the 2025 and 2026 NFL seasons. LG’s multi-year marketing alliance, in collaboration with leading sports entertainment agency ANC, comes on the heels of the Ravens’ launch of a sweeping modernization of the fan experience, with the installation of state-of-the-art LG commercial displays throughout M&T Bank Stadium.

“As part of our ongoing effort to enhance the gameday experience at M&T Bank Stadium, we are excited for the Ravens Flock to enjoy the upgrades completed throughout the venue, including improvements to our video display boards and televisions,” said Ravens Senior Vice President & Chief Sales Officer Kevin Rochlitz. “With LG’s advanced technology and ANC’s integration expertise, we have created an environment that brings fans closer to the action from every corner of the stadium.”

Kicking off at the Ravens’ first 2025 home game Sept. 14 against the Cleveland Browns, the LG-ANC alliance with the Ravens encompasses digital marketing and unique fan engagement promotions, including a monthly “Most Reliable Player” social series (echoing LG’s role as America’s Most Reliable Appliance Brand), LG OLED TV giveaways and more.

“By teaming up with the Ravens and ANC, LG is redefining the gameday experience,” said Chris Jung, president and CEO, LG Electronics North America. “Our work with leading venues across the country has shown how LG technology can transform stadiums into connected, dynamic environments. Baltimore’s passionate fanbase deserves nothing less than the best, and that’s what this partnership will deliver – from fan-favorite LG TV and appliance marketing integrations to immersive content on cutting-edge digital signage screens throughout the stadium.”

Over the next 18 months, the stadium upgrades will include 12,000 square feet of LG digital signage screens throughout the 71,000-seat stadium. The enhancements include a striking 216-foot video display at Gate A, larger than the stadium’s RavensVision board, which will serve as a new visual landmark for fans entering the stadium. Inside, fine-pitch LED signage is being installed across all field-level clubs.

Fans entering the North and South clubs will now be greeted by towering video walls that stretch across the space, creating an energy that matches the excitement on the field. An additional sweeping curved display creates another unique visual centerpiece in the South Club. And the Endzone Clubs are bringing fans even closer to the gameday experience with bold new video walls that deliver crisp, close-up views of the action.

Hospitality Village is being modernized with new digital signage, while refreshed plaza and gate displays will improve the flow of fans throughout the venue. More than 100 concourse televisions are also being replaced with larger LG screens to provide clearer, more engaging coverage of live action and replays regardless of where fans are located.

After the 2025 season, the project will continue with a 2,300-square-foot transparent mesh LED display across the façade of the northwest plaza, paired with additional high-resolution screens at plazas and gates, further strengthening the stadium’s reputation as one of the NFL’s premier game-day environments.

“This is a tremendous transformation for the stadium’s experience, and we’re proud to work with LG to make it a reality. LG and the Ravens both recognized that with best-in-class collaboration, great things can be accomplished,” said ANC President and CEO Jerry Cifarelli Jr. “We’re pleased to collaborate with LG in their new branding efforts with the Ravens, while bringing their cutting-edge technologies to the building. It’s a true win-win-win partnership for everyone involved, including the fans.”

LG’s partnership with the Ravens builds on its history of elevating sports and entertainment venues nationwide. The company’s cutting-edge display technology already powers the gameday experience at the Boston Red Sox’s Fenway Park, the Dallas Cowboys’ AT&T Stadium, and the Mercedes-Benz Stadium in Atlanta, home of the NFL’s Falcons and MLS’s Atlanta United. Each of these landmark venues has used LG innovations to bring fans closer to the action with unprecedented clarity, scale and design versatility.

For images, click here.

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About M&T Bank Stadium

M&T Bank Stadium is where NFL excitement begins in Baltimore on any given game day. Located at the south point of Camden Yards, the two-time Super Bowl champions’ home stands as a premier NFL sports facility and world-class entertainment venue. With a capacity of 70,257, this impressive structure draws its distinctive design from the best of Baltimore’s architecture. Fans – proud of their Baltimore heritage – enjoy the latest technology, including stunning 4K ultra-high-definition displays on the RavensVision video boards, a high-density Wi-Fi network, state-of-the-art concourse designs and LED Sports Lights. Combined with these exclusive amenities, game excitement gives fans, friends and families an opportunity to enjoy an unforgettable experience together. In November of 2013, the Ravens, in partnership with the Maryland Stadium Authority, earned a LEED-certified "Gold" designation for M&T Bank Stadium from the U.S. Green Building Council, when M&T Bank Stadium became the first existing U.S. outdoor professional sports facility – including all NFL and Major League Baseball stadiums – to receive USGBC's Gold rating. (A LEED certification is recognized across the globe as the premier mark of achievement in green building.)
  

About ANC
ANC is a leading sports entertainment agency that delivers cutting-edge multimedia advertising solutions and venue technology integration. With over 25 years of experience, ANC partners with top-tier professional sports teams, entertainment venues, and brands to enhance the fan experience through custom digital signage solutions, immersive marketing activations, and strategic sponsorship programs.

 

About LG Electronics USA

LG Electronics USA Inc., based in Englewood Cliffs, N.J., is the North American subsidiary of LG Electronics Inc., a leading smart life solutions company with annual global revenues of more than $60 billion. In the United States, LG sells a wide range of innovative home appliances, home entertainment products, commercial displays, air conditioning systems and vehicle components. LG is an 11-time ENERGY STAR® Partner of the Year. www.LG.com.

 

Media Contacts:

 

LG Electronics USA

Chris De Maria
christopher.demaria@lge.com
www.LG.com

LG Electronics USA B2B

Kimberly Regillio
kim.regillio@lge.com
www.LGsolutions.com

ANC

Alison Burke Benesta
alison@anc.com
www.ANC.com


Baltimore Ravens

Tom Valente
tom.valente@ravens.nfl.net
www.baltimoreravens.com