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LG UHD TV Buyer’s Guide

15.06.2018

Ultra High-Definition, or Ultra HD, packs four times the resolution of standard HD onto its screens, improving movies and sports viewing with stunningly true-to-life detail. The technology behind UHD is enhancing entertainment experiences up and down the country – with sharper images adding clarity and atmosphere. Let’s take a look at how UHD works and why it’s the right choice for you.

What is Ultra HD TV?
Ultra-High Definition is the most common format of 4K, a resolution of 3840 x 2160 pixels. When 4KTV burst onto the scene it was chopped up into different definitions and sub-definitions by manufacturers and broadcasters alike.
UHD was widely accepted as the resolution and quality to be used for TV production and broadcast. At 3840 × 2160 pixels, it doesn’t pack as many pixels as some cinema projectors do. However, at nearly four times the resolution of standard HD, Ultra HD presents a significant leap forward for film buffs, box set bingers and gamers alike. The bigger the screen, the bigger the difference – get up close and personal with new and improved levels of visual detail. 

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UHD - the new standard in broadcasting
The potential for ground-breaking UHD experiences has been picked up by TV and film producers, as well as live event broadcasters and online streaming platforms. That’s why we’re seeing an increase in the amount of 4K content available. Movies and TV shows filmed in Ultra HD are distributed on Ultra HD Blu Ray discs, while streaming providers like Netflix offer specific UHD subscription plans.
Sports events are getting the full UHD treatment, too. Football matches, basketball games and American football fixtures have been broadcast in 4K in recent years to audiences across the world.
The latest cutting edge consoles both offer gaming in UHD too, which means you don’t have to switch brands in order to enjoy your favourite titles in Ultra-High Definition. PS4 Pro and Xbox One X both bring the full UHD experience to your living room.


UHD TV Features at a glance:

- A sharper image. A crisper and cleaner visual, brought to life in UHD.

- HDR Support. Bring brighter whites and darker blacks to your living room with the selection of HDR-enabled TVs.

- High-quality visuals. Watch your favourite streaming shows in native 4K, or enjoy the benefit of 4K quality scaled up from HD.


Sharper image
Also known as 4K and Ultra HD, UHD represents a new technological leap – ushering in a new generation of TV viewing. With more pixels, every element of the action you’re watching will be enhanced even further. Now it’ll feel like you’re on the front row when you’re enjoying a festival performance on TV, and you’ll be able to appreciate football like never before.

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4K HDR support
High Dynamic Range (HDR) is the ability to process and display a wider gamut of colours on your screen, which means brighter whites and darker blacks, and greater depth of detail. Together with 4K capability, HDR support enriches your viewing experience even further by bringing a fuller spectrum of colour to the screen. UHD and HDR together makes the perfect combination of display technology, with the massive increase in pixels capturing every last detail of whatever you’re watching.


UHD content availability
More TV and film producers are shooting in UHD, bringing the big-screen experience to your living room. Along with the biggest sporting events and live performances, on-demand streaming platforms are making more shows available in 4K. This means you can enjoy a fuller, crisper front-row view of the action. Gaming consoles are catching up, too – the latest models support 4K and HDR to make those pulse-racing platformers an even more immersive experience.


Common FAQS

Is it UHD or 4K?
Although not strictly the same thing, Ultra-High Definition and 4K are largely interchangeable terms. UHD 4K is 3840 × 2160 pixels, which measures almost four times more than HD. Some films and TV shows are filmed in 4096 × 2160, but the UHD definition is more widely accepted as the 4K standard when it comes to enjoying the format at home.


What is Ultra HD Premium?
Ultra HD Premium is a specification given to UHD TVs made by a group of manufacturers including LG, to ensure you’re getting the best that money can buy. The Premium seal of approval is given to Ultra HD TVs that meet the highest standards in resolution, HDR and colour depth. When you’re choosing a UHD TV, you can be sure that the Ultra HD Premium mark is an indicator of the best quality.


What 4K content is available in the UK?
While Hollywood has only relatively recently got into the 4K game for home releases, streaming platforms are making more and more of their programming in 4K ready for the ultimate night in. Netflix Originals such as Marvel’s Daredevil are shot and delivered in UHD, while BBC iPlayer has been trialling 4K content with selected football matches and the award-winning Blue Planet series.


 How do I set up my UHD TV for gaming?
When setting up an HDR-enabled console, you’ll want to make sure you’re getting the full capability of colour on your display. Whether you’re voyaging into deep space or marshalling the midfield, HDMI Deep Colour brings out the darker blacks and glorious greens. You can set up HDMI Deep Colour on your LG TV by checking the connection from your console. Make sure the port you have plugged into is switched to On for the Deep Colour option, and get set for greatness.
 
If you’re looking to upgrade your viewing experience to Ultra High-Definition, check out the impressive selection of LG UHD TVs available and see what the power of pixels can do.