77" LG OLED evo Z3 8K Smart TV

Where to Buy

77" LG OLED evo Z3 8K Smart TV

OLED77Z3PCA

77" LG OLED evo Z3 8K Smart TV

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Front view with LG OLED evo and 10 Years World No.1 OLED Emblem on screen, as well as the Soundbar below.

CES 2023 Innovation Awards

LG OLED 88Z3

Best of Innovation

A video shows the 11 Years World's No.1 OLED TV emblem appear gradually against a black backdrop with purple, pink, and orange fireworks.

11 years later.
Still on top.

Find out more

*Source: Omdia. Unit shipments, 2013-2023. Results are not an endorsement of LG Electronics. Any reliance on these results is at the third-party’s own risk. Visit https://www.omdia.com/ for more details.

LG OLED evo. The trailblazer of a definitive decade.

What makes LG OLED evo the pinnacle of the world's No.1 OLED brand? Iconic firsts with alluring form factors that challenge your imagination. A brighter, bolder picture², so realistic, you feel like part of the scene. Advanced technology¹ that's constantly evolving and refining how you experience TV. And confidence that allows us to offer a 5-year warranty³.

*Screen images simulated.
**Brightness differs by series and size.

Only 10 years of expertise creates 8K like this

A video opens with the words LG SIGNATURE OLED 8K in a white font and LG OLED Z3's Floor Stand against a black background. Then, the words disappear, and the OLED screen appears above its base. The video zooms out to show the whole LG OLED Z3. Its screen is filled with a colorful abstract artwork and the background changes to a blue and purple gradient.

α9 AI Processor 8K Gen6

A decade of evolution at its core

Enter the world of α-realism¹, refined over 10 years of innovation. A portal to new universes and the sensation of feeling like you're really there. Be the main character surrounded by the exceptional picture and sound refinements of α9 AI Processor 8K Gen6.

A video of the α9 AI Processor 8K Gen6 against a circuit board. The board illuminates, and green lights emit from the chip representing its power.

AI super upscaling

The AI processing system uses AI Noise Reduction and AI Super Resolution to classify images and remove noise based on their category. Then, deep learning algorithms enhance faces and objects to make them look more defined, expressive, and multi-dimensional without appearing artificial.

OLED dynamic tone mapping pro

OLED Dynamic Tone Mapping Pro refines imagery through an enhancement process that emphasizes contrast in low-gradation areas, brightens mid-tone areas, and adds expressive detail to high-gradation areas.

A video showing an image of a person camping among mountains. A grid overlays the image to represent the different areas refined for brighter, more expressive imagery.

HDR expression enhancer

HDR Expression Enhancer applies individual tone mapping curves to the objects your eyes are naturally drawn to, making them stand out sharply and expressively.

A video of a pink flamingo standing in a lake. A grid overlay covers only the flamingo, making it stand out brightly and vividly against its muted surroundings.

*Screen images simulated.
**Soundbar can be purchased separately.

AI sound pro

Step into a realm of cinematic sound

The movie theater comes home with AI Sound Pro. Heart-pounding, room-filling, crystal-clear audio surrounds you for a level of immersion that's virtually unheard of.

An overhead image of an LG OLED TV and the α9 AI Processor 4K Gen6. Orange and turquoise waves connect the chip and the TV, and then bubbles depicting sound radiate from the screen.

*Screen images simulated.
**Sound may vary according to the listening environment.
***Must be activated through the sound mode menu.

An image of an LG OLED TV in a room showing a music concert. Bubbles depicting virtual surround sound fill the space.

Sound that surrounds you

Virtual 9.1.2 Surround Sound puts you at the heart of the story. Hear fighter jets zooming overhead, footsteps rustling behind you, and the swell of the orchestra as it reaches the crescendo.

A video of a person dirt biking on red, dusty land. As they take a corner, green sound bubbles appear from the wheel.

A heart-pounding audio experience

Heighten home cinema with audio that packs a punch. Dynamic Sound Boost amps up the power, immersion, and impact of everything you hear.

A video of a person playing violin with a yellow bubble and wave depicting sound. The scene changes to a singer and band playing an intimate gig in a lounge. Blue sound waves surround the singer, turquoise soundwaves emit from the guitar, and purple soundwaves come from the cello.

Sound tailored to what you watch

Whether it's a blockbuster movie, acoustic set, or family video call, sound is balanced in real time for optimal audio in any scenario.

A video opens showing an aerial shot of the remote control. A blue circle appears over the sensor. The scene pans out to show the remote control on a coffee table in a gray room. Blue soundwaves emit from the TV, and an image fills the screen showing a person kayaking over choppy waves. The blue sound waves reach the remote control, and waves depicting sound bounce from the wall, and then a blanket of sound covers the room.

Perfectly tuned from wall to wall

Your remote control detects the sound in real time and customizes it to fit the unique acoustics of your space and surround you in sound wherever you're sitting.

*Screen images simulated.
**Sound may vary according to the listening environment.
***AI Acoustic Tuning must be activated in the AI Service menu.
****Remote control may vary by region.

Brightness booster max

Behold even brighter OLED

LG OLED's iconic self-lit pixels shine brighter² than before with the Light Boosting Alogirthm, Light Control Architecture, and other refinements driven by α9 AI Processor 8K Gen6.

A video showing 2 images of a bird side by side. The side representing Brightness Booster Max appears brighter and then fills the screen.

*Brightness differs by series and size.

5-Year panel warranty

Confidence in a decade of craftsmanship

LG OLED's premium craftsmanship mastered over a decade allows us to offer you a generous 5-year panel warranty³.

Find out more

SELF-LIT OLED

No backlight necessary

"Pixels reachest their brightest, most brilliant potential when they stand alone and shine without the dull glow of a backlight. "

A video of a TV's layers with a starry nighttime landscape photograph on the main OLED display. The backlight disappears, and the polarizer, color filter, and OLED come together to produce an image so bright that it reflects below the TV like on water.

Infinite contrast

With deep dark blacks that can only be achieved by self-lit pixels, bold contrast reveals details your eyes usually miss with crisp, defined visuals.

100% Color fidelity & 100% color volume

With 100% color fidelity and volume, colors are displayed exactly like the original, with rich tones in both bright and dark environments.

*Screen images simulated.
**LG OLED Panel is certified by Intertek for 100% Color Fidelity measured to CIE DE2000 with 125 color patterns.
***Display Color Gamut Volume (CGV) is equivalent or exceeds the CGV of the DCI-P3 color space as verified independently by Intertek.

Hear sounds and sights come together as one

WOW orchestra

WOW interface

Tv and soundbar in harmony

Use your LG OLED TV with an LG Soundbar, and they work together like one speaker to create three-dimensional concert hall sound.

An image of an LG OLED TV in a room showing a music concert. Blue curved lines depicting TV sound and purple curved lines expressing Soundbar sound fill the space.

More sound settings

Connect your LG OLED TV to an LG Soundbar and automatically switch to Soundbar Mode, revealing 3 new settings.

An image of an LG OLED TV with Soundbar. A video of a boy playing the guitar plays on screen with Soundbar Mode's settings overlayed on top.

*Soundbar Mode may vary by TV models.
**Soundbar Mode control may vary by soundbar models.
***Soundbar can be purchased separately.

webOS 23 new home

Tailored to your liking

From your favorite content to your preferred way to view, webOS 23 new Home is the hub that revolves around you.

A clip from a sci-fi movie resizes to become an image on the screen of the webOS 23 new Home UX. After scrolling down, the home screen shows personalized recommendations and trending content.

*Screen images simulated.

My profile

Get tailored movie recommendations, an overview of your team's next games, and your own notifications, all from one place dedicated to you.

Quick card

Create dedicated cards for your favorite apps and services. Arrange them how you like, switch them up, and jump quickly into your content.

AI picture wizard

Pick your favorite images, and AI picture wizard analyzes 85M cases from 27 categories to set your ideal sharpness, contrast, and chroma.

An image of an LG OLED TV and remote control. The mic button on the remote control is lit up, and voice search keyword recommendations appear on the screen.

AI concierge

Get recommendations for new things to watch based on your voice search history.

*Screen images simulated.
**Supported menus and apps may vary by region.
***Menus displayed may be different upon release.
****Keyword recommendations vary according to the app and time of day.

Sights and sounds come to life

Sleek OLED Design

Clean-cut sophistication

LG OLED evo Z3's clean design, refined over 10 years of design iterations, adds understated style to your space for an aesthetic that goes beyond the usual luxury. Your home feels like an art exhibition with the 77-inch Gallery Design, while the 88-inch model with a Floor Stand sits proud like a piece of furniture.

An image of LG OLED Z3's Gallery Design on the wall of an ornate room. An image of LG OLED Z3 with a Floor Stand in front of a window overlooking a cityscape. An angled view of LG OLED Z3's corner, edge, and Floor Stand.

*Screen images simulated.
**Soundbar can be purchased separately.

Dolby vision

Filmmaker mode™

Entertainment

Spellbinding cinema

Scenes come to life with Dolby Vision's ultra-vivid picture and the immersive, spatial audio of Dolby Atmos.

An image of an LG OLED TV in a room playing an action movie. Sound waves create a dome between the sofa and the TV, depicting immersive spatial audio.

The true picture

Picture processing can remove a movie's intended charm. Filmmaker Mode preserves the director's cut for a more authentic way to enjoy films.

An image of a film editor mastering a movie.

Endless libraries of entertainment

Tune into all the streaming services you love straight from your TV, including Netflix⁴, Disney+⁵, Viu TV, Prime Video⁶ and Apple TV+⁷.

A poster of Wednesday from Netflix, National Treasure from Disney+, The Rings of Power from Prime Video and Ted Lasso from Apple TV Plus.

*Content and app availability may vary by region.
**Separate subscriptions required for OTT services.

Ultimate gaming

Embark on epic gaming adventures

Feel like a winner every time you play. A blazing-fast 0.1ms response time, NVIDIA G-Sync compatibility, AMD FreeSync Premium, and VRR support come together to create a clear, smooth picture that can't be rivaled, while the gamer-oriented UX and simple game streaming let you dive straight in and play on.

An image of three men playing a racing game on an LG OLED TV in a modern city apartment.

*Response time tested and certified by Intertek.
**VRR is a certified specification of HDMI 2.1.

Game Dashboard & Optimizer

Game settings at a glance

Apply the ideal settings for your game genre and playing environment with Game Optimizer. Dive into Sound Tab and amplify the action or Game Tab to make sure everything looks and feels just right. There's no need to pause. Simply access the menu from Game Dashboard, which hovers over the action while you play.

Three game screens are shown against a black gradient background. One shows a car racing game with the Game Dashboard hovering over the action. Another shows a Sci-Fi game with the Game Optimizer menu. And the last screen shows Game Optimizer's Game Tab over a music game.

Cloud gaming

A world of games to play

Access GeForce NOW directly from your TV and discover a library with a colossal number of games to choose from.

*GeForce NOW subscription may be required.

The sports sensation

The only match for games that take your breath away

Sports step into the spotlight. A personalized Sports Alert keeps you in the know about your favorite team, with direct access to match schedules from your home screen. With a decade of innovation, only LG OLED brings you stadium-like realism with a vast display and the crisp definition of the α9 AI Processor 8K Gen6 — ideal for watching two games at once with Multi View.

An image of the display showing a soccer game with a player in a red strip about to kick the ball across the stadium. The game score is visible at the bottom of the screen. The green grass from the pitch stretches beyond the screen to the black backdrop.

*Image is for illustration purposes only.

Eco-friendly LG OLED cardboard packaging depicted around thriving trees and mountains.

Sustainability

The circle of life

From green product design to reduced packaging, energy-efficient use, and a waste recovery system, LG OLED considers the planet from production to disposal.

Find out more

*The above content and certification refer to 65C3 and may vary by model.
**All 2023 LG OLED models feature eco-friendly packing.
***All Z3, G3, C3, B3 and A3 models are certified "Eco Product".
****The "Reducing CO2" footprint label applies to 77/65/55/48/42C3. All G3 & 83C3 models features a "CO2 Measured" label.

1.α-realism refers to the realistic image and sound quality driven by LG's α9 AI Processor 8K Gen6.
2.Compared to non OLED evo models and based on the Full White measurement.
3.In the 1st - 3rd year of the warranty, panel, parts, and labor costs are covered. In the 4th - 5th year of the warranty, only panels are covered, and labor will be charged.
4.Netflix streaming membership required.
5.Disney+ subscription required. Subject to terms at http://www.disneyplus.com ⓒ 2023 Disney and its related entities.
6.Amazon, Prime Video and all related logos are trademarks of Amazon.com, Inc. or its affiliates.Amazon Prime membership and/or Prime Video fees apply. See primevideo.com/terms for details.
7.Subscription required for Apple TV+. Apple, the Apple logo, and Apple TV are trademarks of Apple Inc, Registered in the U.S. and other regions.

LG 77" LG OLED evo Z3 8K Smart TV, OLED77Z3PCA

Key Specs

Display Type

8K OLED
Refresh Rate

120Hz Native
Wide Color Gamut

OLED Color
Picture Processor

α9 AI Processor 8K Gen6
HDR (High Dynamic Range)

Dolby Vision / HDR10 / HLG
G-Sync Compatible (Nvidia)

Yes
FreeSync Compatible (AMD)

Yes
Dolby Atmos

Yes

All Spec

PICTURE (DISPLAY)

Display Type

8K OLED
Display Resolution

8K (7,680 x 4,320)
Refresh Rate

120Hz Native
Wide Color Gamut

OLED Color

PICTURE (PROCESSING)

Picture Processor

α9 AI Processor 8K Gen6
AI Picture

AI Picture Pro 8K
AI Upscaling

AI Super Upscaling 8K
Dynamic Tone Mapping

Yes (OLED Dynamic Tone Mapping Pro)
AI Genre Selection

Yes (SDR/HDR)
AI Brightness Control

Yes
HDR (High Dynamic Range)

Dolby Vision / HDR10 / HLG
FILMMAKER MODE™

Yes
HFR (High Frame Rate)

4K 120 fps (HDMI, USB)
Dimming Technology

Pixel Dimming
Motion

OLED Motion
Picture Mode

10 modes (Personalized Picture Wizard, Vivid, Standard, Eco, Cinema, Sports, Game, Filmmaker, (ISF)Expert(Bright Room), (ISF)Expert(Dark Room))

GAMING

G-Sync Compatible (Nvidia)

Yes
FreeSync Compatible (AMD)

Yes
HGIG Mode

Yes
Game Optimizer

Yes (Game Dashboard)
ALLM (Auto Low Latency Mode)

Yes
VRR (Variable Refresh Rate)

Yes

SMART TV

Art Gallery

Yes
Operating System (OS)

webOS 23
Sports Alert

Yes
Family Settings

Yes
ThinQ

Yes
USB Camera Compatible

Yes
Always Ready

Yes
Full Web Browser

Yes
Hands-free Voice Control

Yes
Intelligent Voice Recognition

Yes
Magic Remote Control

Built-In
Multi View

Yes
Room to Room Share

Yes (Sender/Receiver)
Smartphone Remote App

Yes (LG ThinQ)

ACCESSIBILITY

High Contrast

Yes
Gray Scale

Yes
Invert Colors

Yes

DIMENSIONS AND WEIGHTS

TV Dimensions without Stand (WxHxD)

1717 x 984 x 33.3
TV Dimensions with Stand (WxHxD)

1717 x 1044 x 323
Packaging Dimensions (WxHxD)

1879 x 1130 x 228
TV Stand (WxD)

1531 x 323
TV Weight without Stand

43.9
TV Weight with Stand

44.7
Packaging Weight (Overseas)

56.9
VESA Mounting (WxH)

400 x 400

AUDIO

Dolby Atmos

Yes
AI Sound

AI Sound Pro (Virtual 9.1.2 Up-mix)
Clear Voice Pro

Yes
WiSA Ready

Yes (Up to 2.1 Channel)
LG Sound Sync

Yes
Sound Mode Share

Yes
Simultaneous Audio Output

Yes
Bluetooth Surround Ready

Yes (2 Way Playback)
Audio Output

60W
AI Acoustic Tuning

Yes
Audio Codec

AC4, AC3(Dolby Digital), EAC3, HE-AAC, AAC, MP2, MP3, PCM, WMA, apt-X (Refer to manual)
Speaker Direction

Down Firing
Speaker System

4.2 Channel

CONNECTIVITY

HDMI Audio Return Channel

eARC (HDMI 2)
Bluetooth Support

Yes (v 5.0)
Ethernet Input

1ea
Simplink (HDMI CEC)

Yes
SPDIF (Optical Digital Audio Out)

1ea
HDMI Input

4ea (supports 4K 120Hz, eARC, VRR, ALLM, QMS as specified in HDMI 2.1 (4 port))
RF Input (Antenna/Cable)

1ea
USB Input

3ea (v 3.0 1ea / v2.0 2ea)
Wi-Fi

Yes (Wi-Fi 6)