LG 139 cm (55) UHD AI TV (UQ7550), α5 Gen5 AI Processor 4K, 60Hz Refresh Rate

With ThinQ AI, you can enjoy a more convenient and personalized TV viewing experience with smart features that are designed to adapt to your viewing behavior. From voice control to smart recommendations, it helps you spend less time searching and more time enjoying content.

●       Voice control support: It enables you to search easily, adjust settings, or open apps using voice commands.

●       Personalized suggestions: Offers you recommendations that are based on your viewing behavior and interests.

●       Quick access to features: Helps you minimize search time by learning your usage behavior.

●       Smart device integration: Works with connected devices for a more seamless experience.

●       User-friendly interface: Makes everyday TV interaction more convenient and user-friendly.

●       Adaptive intelligence: Continuously improves recommendations for a smarter viewing experience over time.

*Service availability may differ by region or country.

*Separate subscriptions required for OTT services.

*Magic Remote to be Purchased Separately.

The "My Profile" feature enables users to have their own space on the TV for a more comfortable viewing experience. Users can log in to their own account, which enables the TV system to recognize their viewing preferences and display content recommendations based on their individual needs. This helps users save time searching and makes daily viewing more convenient.

Your watch history, app usage, and interests are used to improve suggestions over time.  It provides users with a personalized viewing environment that is more organized, relevant, and convenient for viewing whenever they turn on the TV for their daily entertainment at home. With smooth and simple content discovery for all the users in the household across different viewing moments and preferences, every day of regular smart TV use.

*Reduced or limited content may be shown depending on region and network connectivity.

*An unlimited number of profiles can be created however the homescreen will only display up to 10 profiles.

Game Dashboard enhances the gaming experience by providing you with quick access to vital gaming controls in one convenient location. It helps to minimize interruptions during play and lets you adjust performance features easily for a smoother and more responsive gaming experience.

●       All settings in one place: View and manage key gaming controls from a single on-screen panel.

●       Quick genre switching: Change game genre settings instantly according to the type of game you are playing.

●       Faster adjustments: Adjust picture and performance options without having to exit or pause your game.

●       Optimized performance: The Game Dashboard ensures smoother visuals and responsive controls.

●       Less interruption: Make real-time control changes without pausing or exiting the game.

●       User-friendly interface: Designed for easy and quick access during intense gaming sessions.