This product is under internal testing, Any booking or engagement made during this period will be considered invalid.

On the screen of an LG OLED evo AI TV is an abstract image with impressive detail, color, and contrast. A magnified version of the alpha 11 AI Processor Gen2 is behind the TV. It glows with light illuminating the microchip circuits around it. The title reads LG OLED evo AI. Text is also visible, powered by LG alpha 11 AI processor Gen2. A gold logo with stars is in the corner that reads, world's number one OLED TV for 12 years.

On the screen of an LG OLED evo AI TV is an abstract image with impressive detail, color, and contrast. A magnified version of the alpha 11 AI Processor Gen2 is behind the TV. It glows with light illuminating the microchip circuits around it. The title reads LG OLED evo AI. Text is also visible, powered by LG alpha 11 AI processor Gen2. A gold logo with stars is in the corner that reads, world's number one OLED TV for 12 years.

See the Details of Every Light and Dark

*Omdia. 12 years of Number 1 regarding most sold units 2013-2024. This result is not an endorsement of LGE or its products. Visit https://www.omdia.com/ for more details.

Our most brilliant alpha 11 AI Processor Gen2 for the best viewing experience

alpha 11 AI Processor Gen2 upscales visuals to 4K quality with stunning color and brightness. AI engines perceive objects with pixel-level precision to enhance picture quality for the best viewing experience possible.

alpha 11 AI Processor Gen2 is against a dark background. It glows with purple and blue light from within illuminating the microchip circuits around it. Performance statistics are visible. 6.7 times greater AI neural processing, NPU. 2.2 times faster operation, CPU. 3.6 times improved graphics, GPU.

*Compared to the same year entry level Smart TV alpha 7 AI Processor Gen8 based on internal spec comparison.

3X brighter visuals with Brightness Booster Ultimate

The alpha 11 Al Processor Gen2's new Light Boosting Algorithm and Light Control Architecture deliver up to three times brighter visuals.

Scene of a space shuttle launch that's split in half. One half of the scene is bright and vivid thanks to the LG brightness boosting algorithms. The other half is dark, faded, and gray.

*Brightness may vary based on model, screen size, and market region.

*Peak brightness is 3X brighter than LG OLED B5 @10% window by Internal measurements.

Best OLED TV for Movies

Watch movies come to life in your home cinema through FILMMAKER MODE with Ambient Light Compensation that adjusts to environmental lighting for picture quality that meets top filmmaker standards.

*Ambient FILMMAKER MODE is a trademark of UHD Alliance, Inc. 

*Ambient FILMMAKER MODE with Dolby Vision is supported.

*Ambient FILMMAKER MODE auto starts on AppleTV+ and Amazon Prime video app.

WOW Bracket

Fits neatly on LG OLED evo C Series

LG WOW Bracket allows you to place Sound Bar in the right position so that you can hear the best sound. Both as a stand or wall-mounted, your Sound Bar creates optimal sound with a sleek design.

3 gray-filtered images are shown, a bracket, stand and a wall-mount TV from the left.

*Bracket compatible with LG OLED evo C2 / C3 / C4 Series 195cm/77”, 164cm/65”, 139cm/55”

WOW Orchestra

A soundbar that works in harmony with your LG TV sound

LG Soundbar presents perfect harmonious sound with LG TV. It uses both LG TV sound and LG Soundbar at once for the ultimate listening experience. Feel every detail of sound.

Variously figured blue-colored sound waves are being released from Soundbar and TV.

*Screen images simulated. 

*WOW Orchestra Compatible TVs: OLED M4/G4/C4/B4/Z3/M3/G3/C3/B3/A3/Z2/G2/C2/CS/B2/A2, QNED 99/95/90/85/80. Compatible TVs may vary by year of release. QNED 80 support limited to 2022 and 2023 models.

*Please note that services may not be available at the time of purchase. A network connection is required for updates.

*WOW Orchestra may vary depending on soundbar model.

WOW Interface

Control soundbar from your LG TV interface

Control your soundbar through LG TV with one remote. With a click of the remote, you can see the soundbar’s menu and settings on the TV screen. Such as volume control, checking the connection status, and selecting a sound mode.

*Screen images simulated. 

*WOW Orchestra Compatible TVs: OLED M4/G4/C4/B4/Z3/M3/G3/C3/B3/A3/Z2/G2/C2/CS/B2/A2, QNED 99/95/90/85/80. Compatible TVs may vary by year of release. QNED 80 support limited to 2022 and 2023 models.

*Please note that services may not be available at the time of purchase. A network connection is required for updates.

*WOW Orchestra may vary depending on soundbar model.

WOWCAST

Connect wirelessly to your LG TV

Enjoy content without wires. LG WOWCAST wirelessly connects LG Soundbar* and LG TV to deliver high-quality sound more conveniently. Feel the power of Dolby Atmos for a more immersive audio experience.

*Screen images simulated. 

*WOWCAST Compatible TVs : OLED M4/G4/C4/B4/M3/G3/C3/B3/A3, QNED 99/95/90/85. Compatible TVs may vary by year of release.

*Please note that services may not be available at the time of purchase. A network connection is required for updates.

*WOWCAST Ready may vary depending on soundbar model.

World’s 1st Dolby Atmos Sound Bar with Triple Up-firing Channels

Meet the World’s First Triple Up-firing Channels. It means that LG Sound Bar SC9S delivers a wider and richer soundstage. Enjoy the most immersive sound experience at home.

LG SC9S A sound bar is placed on the cabinet and blue circled sound waves are arising from sound bar to right in front of the TV.

Triple Level Spatial Sound Creates a Virtual Sound Dome

LG Sound Bar SC9S pushes the boundary of the entertainment experience. Your Sound Bar presents Triple Level Spatial Sound— a more immersive and accurate sound experience. By using an HRTF(Head Related Transfer Function) related 3D engine, your Sound Bar creates a virtual middle layer. It means that the sound layers realize sophisticated surround sound that you would only experience in theater.

LG SC9S Blue dome-shaped, 3 layered sound wavers are covering Sound bar and TV hung on the wall in the living room.

*’Triple Level Spatial Sound’ is available in CINEMA / AI Sound Pro Mode of Sound Bar.
**The mid-layer is created using Sound Bar’s speaker channel. The sound of the front and front-top speakers are synthesized to build a sound field.
***If there is no rear speaker, the rear field cannot be created.

What people are saying

PICKS FOR YOU:

Find Locally

Experience this product around you.