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LG oled77b56la oled Front View
Rear view of LG OLED AI B5 4K Smart TV.
Side view of LG OLED AI B5 4K Smart TV.
Front view and side view of LG OLED AI B5 4K Smart TV showing its length, width, height, and depth dimensions.
The alpha 8 AI Processor Gen2 lights up orange and pink, and colorful bolts of light shoot out from it. The title talks about how the processor delivers 4K quality, stunning color and brightness. Image text reads approximately 1.7 times NPU greater AI Neural Processing and 1.4 times CPU Faster Operation.
Living room space with a wall-mounted LG OLED TV. On the TV is a mountain range against a dark evening sky filled with stars. This scene is split in half to show how Perfect Black delivers true black levels whether it's bright or dark around you. One side of the scene shows a duller, grayer version of the landscape labeled, Matte display. On the other side is a more pleasing picture with a larger dynamic range of blacks and whites. This is labeled, Perfect Black display. Logo certification is also visible, Perfect Black Technology delivers black levels less than or equal to 0.24 nit up to 500 lux. A text bubble is by its side it says, check the Perfect Black certification mark.
Colorful parrot in ultra-high definition against a black background. Water drops are suspended in the air all around it. The image showcases Perfect Color as each different hue on the parrot's body is vibrant and vivid. The dark background with the detailed water splashes also highlights how the screen is reflection-free. Different logo certifications from UL and Intertek are visible. These refer to its 100% Color Fidelity, 100% Color Volume, and reflection-free claim. Text is also visible, check the Perfect Color certification mark.
Leopard in the forest in vivid color and detail. The leopard has a grid and a light glowing behind it, indicating how LG AI Picture Pro made impressive visual enhancements to the scene's resolution, brightness, depth, and clarity.
LG TV screen with an AI Magic Remote on the foreground. The AI button is highlighted and a speech bubble shows text, suggest a movie I like. On the screen we see the user icon E, indicating how AI Voice ID was able to identify which user it was and give personalized recommendations just based on their voice.
LG AI Magic Remote with the AI button highlighted. Around it are the different functionalities that a user can access from the button. AI Voice ID, AI Search, AI Chatbot, AI Concierge, AI Picture Wizard, AI Sound Wizard. The text explains that the LG AI Magic Remote completes your AI experience with a dedicated AI button and can be used like an air mouse. Just point and click.
Close-up of an LG OLED TV screen showing how AI Search works. A small chat window is open showing how the user asked for what sports games are available. AI search responded via chat and by showing thumbnails of available content. There is also a prompt to ask Microsoft Copilot.
LG AI Magic Remote in front of an LG TV screen. On the screen is a personalized greeting from the LG AI with custom keywords based on the user's search and watch history. By the remote is an icon and label showing that the AI Concierge functionality is easily accessible with one short press on the AI button.
Wide view of a premium living room in muted earth tones. On the wall is an LG OLED AI B5 4K Smart TV with an artwork on its screen. An LG Soundbar is mounted underneath it.
LG oled77b56la oled Front View
Rear view of LG OLED AI B5 4K Smart TV.
Side view of LG OLED AI B5 4K Smart TV.
Front view and side view of LG OLED AI B5 4K Smart TV showing its length, width, height, and depth dimensions.
The alpha 8 AI Processor Gen2 lights up orange and pink, and colorful bolts of light shoot out from it. The title talks about how the processor delivers 4K quality, stunning color and brightness. Image text reads approximately 1.7 times NPU greater AI Neural Processing and 1.4 times CPU Faster Operation.
Living room space with a wall-mounted LG OLED TV. On the TV is a mountain range against a dark evening sky filled with stars. This scene is split in half to show how Perfect Black delivers true black levels whether it's bright or dark around you. One side of the scene shows a duller, grayer version of the landscape labeled, Matte display. On the other side is a more pleasing picture with a larger dynamic range of blacks and whites. This is labeled, Perfect Black display. Logo certification is also visible, Perfect Black Technology delivers black levels less than or equal to 0.24 nit up to 500 lux. A text bubble is by its side it says, check the Perfect Black certification mark.
Colorful parrot in ultra-high definition against a black background. Water drops are suspended in the air all around it. The image showcases Perfect Color as each different hue on the parrot's body is vibrant and vivid. The dark background with the detailed water splashes also highlights how the screen is reflection-free. Different logo certifications from UL and Intertek are visible. These refer to its 100% Color Fidelity, 100% Color Volume, and reflection-free claim. Text is also visible, check the Perfect Color certification mark.
Leopard in the forest in vivid color and detail. The leopard has a grid and a light glowing behind it, indicating how LG AI Picture Pro made impressive visual enhancements to the scene's resolution, brightness, depth, and clarity.
LG TV screen with an AI Magic Remote on the foreground. The AI button is highlighted and a speech bubble shows text, suggest a movie I like. On the screen we see the user icon E, indicating how AI Voice ID was able to identify which user it was and give personalized recommendations just based on their voice.
LG AI Magic Remote with the AI button highlighted. Around it are the different functionalities that a user can access from the button. AI Voice ID, AI Search, AI Chatbot, AI Concierge, AI Picture Wizard, AI Sound Wizard. The text explains that the LG AI Magic Remote completes your AI experience with a dedicated AI button and can be used like an air mouse. Just point and click.
Close-up of an LG OLED TV screen showing how AI Search works. A small chat window is open showing how the user asked for what sports games are available. AI search responded via chat and by showing thumbnails of available content. There is also a prompt to ask Microsoft Copilot.
LG AI Magic Remote in front of an LG TV screen. On the screen is a personalized greeting from the LG AI with custom keywords based on the user's search and watch history. By the remote is an icon and label showing that the AI Concierge functionality is easily accessible with one short press on the AI button.
Wide view of a premium living room in muted earth tones. On the wall is an LG OLED AI B5 4K Smart TV with an artwork on its screen. An LG Soundbar is mounted underneath it.

LG OLED 195cm (77) TV (B5), α8 AI Processor 4K Gen2, Dolby Vision, HDR10, AI Picture Pro, Thin-Bezel, 2025

OLED77B56LA

Key Features
4K picture quality, upscaled visual and surround sound from the alpha 8 AI Processor Gen2
True black levels in every pixel create stunning contrast, depth, and detail
100% Color Fidelity for accurate lifelike colors. 100% Color Volume for richer hues
AI Picture Pro improves overall visual quality by analyzing and enhancing every frame
New AI button, voice controls, drag and drop functions on the AI Magic Remote
Product specs
Screen Size
Please select a screen size below.
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*Because of continuous innovation in product, LGEIL reserve the right to withdraw and change features and specifications without prior notice.

 



*Prices, promotions and availability may vary by store and online. Prices subject to change without notice. Quantities are limited. Check with your local retailers for final price and availability.

 

LG TV, Computers, Appliances and Air Conditioners with LG and its range of products. Begin by transforming your TV viewing experience and enjoy the thrill of premium TV/Audio/Video, with LG India’s superior TV viewing technology. Enjoy the next level TV viewing with widest range of Nanocell TVs, LED and OLED TVs , 4K Resolution, and Smart TV. Now browse guilt free with powerful operating system to your rescue and shine professionally with latest computer products powered by Blu-ray technology. Your household chores will never seem a burden with LG’s premium home appliances. Choose from microwave ovens , Side By Side Refrigerators, Dishwashers, top and front load washing machines including the revolutionary Twin Wash machines, air conditioners, air dehumidifiers, LED lighting and host of other efficient functional devices. With LG’s efficient Water Purifiers and Vacuum Cleaners, you will always remain fit and healthy, free from all harmful bacteria. Keep track of every move and let LG’s professional equipment leave a lasting impression behind your back. The range includes LG commercial TVs, Commercial monitors, projectors ,video conference call systems and security cameras. Breathe a sigh of relief and experience bacteria-free purified air with LG India’s innovative air conditioner technology. Be it the mosquito repellent split air conditioner or superior functioning of commercial and floor standing air conditioners, ceiling cassette, ceiling concealed duct type and HRV cooling solutions.

Buy LG OLED TVs: Experience the Future of Television

LG OLED TVs represent the pinnacle of television technology, delivering exceptional picture quality, cutting-edge features, and a sleek, modern design.

With LG OLED self-lit pixels, it produces perfect blacks, infinite contrast, and over a billion rich colors, resulting in impressively true images that will transport you to another world.

 

LG OLED TV - A Perfect Choice for Ultimate Home Entertainment Experience

LG meticulously crafts a diverse range of OLED TVs to cater to every preference and budget. Users can swivel through the catalogue to find a suitable OLED TV for their living room.

 

LG SIGNATURE OLED: At the top of LG's OLED TV range, the SIGNATURE series embodies innovation and technological prowess. Here's a glimpse into its exceptional features:

• World's first and only rollable TV, revolutionising the concept of home entertainment.

• Self-lit pixels enable perfect black, infinite contrast, and unparalleled colours.

• Intelligent processor, meticulously optimising picture and sound quality for an immersive experience.

• Dolby Atmos, a groundbreaking surround sound technology, immerses you in a cinematic soundscape.

Thin, lightweight design, seamlessly blending into any living space, enhancing the overall look and feel of your room

 

OLED evo: Unveiling a significant leap in brightness and picture quality compared to traditional TVs, OLED evo TVs redefine the boundaries of home entertainment. Here are some of its noteworthy features:

• Brighter pixels result in a more vibrant and captivating picture

• Wider colour gamut, producing more realistic and lifelike colours

• Enhanced energy efficiency, promoting environmental sustainability

• Slim, sleek design, adding a touch of elegance to your home

 

OLED: Standard OLED TVs offer exceptional picture quality at an attractive price point.

Their key features include:

• Perfect black and infinite contrast, delivering stunning visuals with unparalleled depth

• Self-lit pixels ensure wide viewing angles for an immersive experience across the room

• Intelligent processor, optimising picture and sound quality for an enhanced viewing experience

• Slim, sleek design, complementing any interior décor

 

QNED: QNED TVs seamlessly blend with LG's NanoCell technology, delivering a remarkable viewing experience. Here are some of their notable features:

• Produces vibrant and captivating colours

• NanoCell technology ensures pure colours and wide viewing angles

• Intelligent processor, optimising picture and sound quality for an immersive experience

• Slim, sleek design, adding a touch of sophistication to your living space.

 

Ultra Large TVs: LG's Ultra Large TVs transport you into the heart of the action, delivering an unparalleled viewing experience. Their key features include:

• Expansive sizes up to 88 inches, creating a cinematic experience in your home

• 4K or 8K resolution, offering four times and 16 times the detail of Full HD, respectively

• Intelligent processor, optimising picture and sound quality for an immersive experience

• Slim, sleek design, making a bold statement in any living space

 

NanoCell: NanoCell TVs employ tiny nanoparticles to filter out impurities, delivering pure, vibrant colours. Here are some of their notable features:

 

• Pure, vibrant colours, ensure a captivating viewing experience

• Wide viewing angles, maintaining picture quality from any position in the room

• Intelligent processor, optimising picture and sound quality for an enhanced viewing experience

• Slim, sleek design, adding a touch of elegance to any home

 

Multiple Options for Home Entertainment

Factors such as budget, picture quality, your living space, and others influence your decision to buy a TV. LG, as one of the premium global electronics brands, has taken these factors into account. You can find OLED TVs with flexible price ranges and different specifications & pick the best-suited one according to your requirements.

 

Features of LG OLED TVs

LG OLED TVs are packed with innovative features that set them apart from other brands in the market. Let's delve into some of the key features that make LG OLED TVs the best for home entertainment:

 

• Perfect Black: OLED TVs utilise self-lit pixels, enabling each pixel to turn on or off individually. This groundbreaking technology results in perfect black, infinite contrast, and stunning colours that set new standards in picture quality.

• 4K and 8K resolution: LG OLED TVs are available in both 4K and 8K resolution, offering four times and 16 times the detail of Full HD, respectively. This incredible resolution delivers unparalleled sharpness, clarity, and lifelike visuals, immersing you in the heart of the action.

• Intelligent processor: LG OLED TVs are equipped with an intelligent processor that meticulously analyses the content you are watching and optimises the picture and sounds accordingly. This advanced technology enhances every detail, ensuring an exceptional viewing experience tailored to your specific content.

• Dolby Atmos: LG OLED TVs support Dolby Atmos, a groundbreaking surround sound technology that creates an immersive, cinematic sound experience. Dolby Atmos utilises height channels to deliver sound from above, enveloping you in a multidimensional symphony of sound.

• Thin, sleek design: LG OLED TVs are renowned for their incredibly thin and sleek designs, seamlessly blending into any living space. Their minimalist aesthetic complements any interior décor, adding a touch of sophistication and elegance to your home.

 

Why Buy an LG OLED TV?

LG OLED TVs transcend the boundaries of traditional TVs, evolving into smart TVs that offer a multitude of benefits beyond simply displaying video. These benefits include access to streaming apps, voice control, smart home compatibility, web browsing, and enhanced productivity.

 

• Access to streaming apps: Smart OLED TVs have built-in access to all your favourite streaming apps, such as Netflix, Hulu, and Disney+. It means you can enjoy your favourite shows and movies without connecting to an external streaming device.

• Voice control: Smart OLED TVs can be controlled with your voice using Google Assistant or Amazon Alexa. You can control your TV hands-free, making it even more convenient.

• Smart home compatibility: Smart OLED TVs can be integrated with your smart home system so you can control your TV with your smart home devices. For example, you can use your voice to turn on your TV, adjust the volume, or change the channel.

• Web browsing: Smart OLED TVs have a built-in web browser, so you can browse the internet from your TV. It is great for catching up on the news or checking your social media.

• Enhanced productivity: Smart OLED TVs can also be used for enhanced productivity. For example, you can use your TV to connect to a video conference or to view documents.

If you are looking for the best possible TV experience, LG OLED is the way to go. LG OLED TVs offer stunning picture quality, advanced features, and a sleek design. They are also smart TVs that can do much more than just display video. Whether it is movie night at home, a cricket match, or simply want to listen to music - OLED smart TVs make it happen in the most entertaining way possible.

 

LG OLED TVs for Every Budget

The price of LG OLED TVs varies as they come in different sizes and styles that fit your needs and budget. Whether you are selecting a large OLED TV for your living room or a smaller OLED TV for your bedroom, there is an LG OLED TV that is perfect for you.

 

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