LG ELECTRONICS ESTABLISHES ROBOTICS BUSINESS CENTRE TO ACCELERATE FUTURE GROWTH

News Summary

• The new Robotics Business Centre, which will report directly to the CEO, integrates business development, sales and operations into an end-to-end business organization.
• LG strengthens its robotics governance under the “One LG Solution” strategy, bringing together the capabilities of LG Group affiliates and expanding partnerships with global technology leaders.
• LG is broadening its robotics portfolio across residential, commercial and industrial applications to become a comprehensive robotics solutions provider spanning robots, core components and data factory operations.

 

SINGAPORE, June 30, 2026 — LG Electronics (LG) is establishing a Robotics Business Centre to consolidate the core capabilities needed to support robotics commercialization, from business development to supply chain and manufacturing operations. Reporting directly to CEO Lyu Jae-cheol, the new organization underscores the company’s commitment to accelerating growth in robotics as one of its key future businesses.

 

Accelerating Robotics Growth Through Organizational Realignment

Effective July 1, 2026, the Robotics Business Centre will be formed as part of LG’s off-cycle organizational realignment. The timing, four months ahead of the company’s annual organizational restructuring, reflects LG’s strategic focus on robotics based on Physical AI.

 

The Robotics Business Centre will operate as an end-to-end business organization covering business development, sales and operations, led by Song Si-yong, who previously held key leadership roles at LG’s Production engineering Research Institute.

 

The new Robotics Business Centre will also launch a dedicated data factory organization. The initiative is designed to secure data factory capabilities earlier and support robot training, strengthening LG’s competitiveness in next-generation robotics. High-quality operational data collected through the centre will be used to further advance LG’s Robot Foundation Model (RFM). As part of this strategy, LG is building a large-scale data factory at its Yangjae R&D Campus in Seoul, with operations set to begin this year.

 

Strengthening Governance for Future-Ready Execution

This new governance structure aims to enhance LG’s robotics business through a more efficient and agile decision-making framework. It is designed to create momentum for strategy development, internal development of core technologies and improved cost competitiveness.

 

As a self-contained business, the centre is expected to help bring together LG’s broader capabilities under the “One LG Solution,” including expertise from affiliates such as LG CNS and LG AI Research. The structure is also positioned to facilitate expanded strategic partnerships with global technology leaders.

 

A Three-Pillar Strategy to Achieve Market Leadership in Robotics

LG will pursue a comprehensive, three-pillar strategy to target robotics opportunities in industrial, commercial and residential spaces. The Robotics Business Centre will complement LG’s expanding robotics portfolio including the home robots, alongside the industrial robotics capabilities of Robostar and the commercial robotics expertise of Bear Robotics. This approach will create a comprehensive business portfolio that addresses future demand across the sectors.

 

The company has designated this year as the inaugural year of its robotics business expansion, aiming to become a leading Physical AI solution provider with a focus on robotics. LG will combine finished robot products, core components such as actuators, data-generation capabilities and the LG Group’s full-stack ecosystem to support commercialization in real-world environments. The company is also preparing to produce actuators domestically, drawing on more than 60 years of accumulated motor technology expertise to support future industry supply.

# # #

 

About LG Electronics Singapore Pte Ltd

LG Electronics Singapore Pte Ltd (LG Electronics Singapore) is a fully owned subsidiary of LG Electronics Inc., the pioneer and market leader of the Korean electronics industry. LG Electronics Singapore operates four business units locally – Media Entertainment Solutions, Home Appliance Solutions, Eco Solutions, and Business Solutions. In recognition of its vision to enrich people’s life with smart technologies and innovative design, LG Electronics Singapore has been recognized with prominent local and international accolades, such as the CNET Asia Editor’s and Readers' Choice Awards, HWM+HardwareZone.com Tech Awards, Red Dot Design, and GfK No. 1 Awards. For more information, please visit www.lg.com/sg.

 

 

Media Contacts:

Cher Sok Kheng LG Electronics Singapore E-mail: sokkheng.cher@lge.com

Shannon Kang LG Electronics Singapore E-mail: shannon.kang@lge.com