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Hidden beauty comes alive. Combining the latest innovation in colour packages and light filtering technology ColourPrime Pro delivers a wider range of colour spectrum. What you are watching is more vibrant and vivid with colours and shades that you never knew existed.
Smart TV with webOS
LG Smart TV's with Freeview Play *put's you in control of the entertainment on offer. Enjoy your favourite channels and scroll back in your TV guide for catch up services all for £0 a month and no additional devices required. Still want more? Top up your entertainment with movies and box sets on demand from popular streaming services.
Due to the nature of the display, the image on the screen maintains its integrity from any viewing angle. This allows you to enjoy dynamic, vibrant colour from every seat in the room.
Expand your contrast range with ULTRA Luminance. Enjoy brighter whites and darker blacks thanks to local dimming technology which lifts the brightest scenes to brilliant new levels and the darkest shadows to life.
3D colour Mapping
3D colour Mapping expresses life like colour through its 3D Gamut Mapping algorithm.It minimizes colour distortion, allowing viewers to enjoy remarkably natural colour.
Local Dimming adjusts the light by dividing the TV screen into multiple blocks. As the light is controlled independently in each block, details are clearly expressed in each area of the screen. This enables viewers to enjoy deeper blacks and clear, sharp images.
Masterfully manufactured design. A metallic material is wrapped around your television providing a cutting edge construction. This sleek housing adds a modern touch to any living room.
ULTRA Surround sound enables a conventional two-channel speaker to function as a virtual seven-channel speaker. The addition of ULTRA Surround sound technology maximizes the 4K viewing experience.
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The CES Innovation Awards are based upon descriptive materials submitted to the judges. CTA did not verify the accuracy of any submission or of any claims made and did not test the item to which the award was given.
*Prices, promotions and availability may vary by store and online. Prices subject to change without notice. Quantities are limited. Check with your local retailers for final price and availability.
Watch your favourite television shows, movies and live sport in new levels of detail and depth with LG 4K TVs including OLED, NanoCell and Ultra HD. Expand your horizons with hour upon hour of online content streamed directly to your TV. Take control via voice, with AI ThinQ technology and Google Assistant and Alexa compatibility. Explore NanoCell TVs, OLED TVs, and Ultra HD TVs today.