New 2nd Gen α7 Processor with AI
The 2nd gen α7 Processor upgraded with Deep Learning AI algorithm provides a breathtaking detailed image and custom sound to be immersed in incredible reality.
* The functionality of Google Assistant and Alexa is dependent on region – please check this prior to purchase and note that Google Assistant is not available in the Republic of Ireland. Alexa will be available in the UK and the Republic of Ireland via a firmware update later this year.
* Google Assistant activated by "Microphone Button", Alexa activated by "Prime Video" button.
* The actual product may differ from image shown.
Black, The Most Important Colour
LG OLED TV ensures the OLED Black with over 8 million self-lighting pixels which can control their own luminance individually. It brings out the richness in all colours, uncovers the hidden details and even reveals life.
OLED Black, Hollywood Filmmaker's Inspiration
"The OLED Black now gives you a portal into that world as opposed to a display of that world." Listen to famous VFX(Visual effects) Supervisor, Rob Legato’s experiences with LG OLED TV.
Dolby Vision & Atmos
Cinema Experience at Home
Dolby transforms your home into an entertainment powerhouse with cinematic HDR imaging and sound.
Dolby Vision and Atmos is world’s renowned HDR and sound solution. It delivers cinematic experience the creator intended by optimising the picture and sound.
Dolby Vision is a trademark of Dolby Laboratories. Dolby Atmos and the double-D symbol are registered trademarks of Dolby Laboratories.
4K Cinema HDR
Delivers The Filmmaker’s Vision
LG’s 4K Cinema HDR trues to the filmmaker’s vision with the support of most HDR formats. Be immerse in cinematic images with major HDR formats including Advanced HDR by Technicolor and HDR10 Pro.
Learn more about 4K Cinema HDRopen
A Source of Inspiration to Hollywood Filmmakers
“I see all these details in the bright highlights that aren't there in any other format.”
Now, Listen to a director of Deadpool, Tim miller’s opinions about LG OLED TV's HDR.
Technicolor Expert Mode - Hollywood Colour Expertise in Your Home
LG has been working with Technicolor which makes the image look as close as possible to what was intended by creators. Featuring Technicolor Expert Mode, LG OLED TV has been optimised to display content as it is approved by directors in Technicolor’s industry leading facilities.
HDR10 Pro and HLG Pro is LG’s own proprietary HDR solution which process HDR signal dynamically frame by frame using enhanced dynamic tone mapping.
Reducing Cable Clutter
Cable management keeps all connections neatly organised so your living room will be clean and clutter free.
Gallery Mode Adds A Touch of Class to Your Life
Gallery Mode brings world-famous travel attractions updated seasonally by TripAdvisor.
The actual product may differ from image shown.
A New Level of Realism with OLED Black
Experience breathtaking immersion with the dark details. 4K HDR gaming delivers more vibrant colors, even from a Wide Viewing Angle. 5.1 Virtual Surround Sound envelops you in dramatic sound for a complete gaming experience.
Fast Response, Fluid Motion
Upgrade your gameplay with the latest features. A 1ms response time* and low input lag allow smoother, real-time action. VRR and ALLM supported on HDMI 2.1 deliver the best graphics with minimal stutter at the fastest speeds.
* 1ms response time is based on GtoG which means grey to grey.
* VRR (Variable Refresh Rate), ALLM (Auto Low Latency Mode)
* The input lag data is based on internal testing standards and is subject to change according to the measurement environment or specific device conditions.
LG OLED TV Reliability
* Based on the test conducted with LG Display's 77" OLED panel.
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