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Hidden beauty comes alive. Combining the latest innovation in colour packages and light filtering technology ColourPrime Pro delivers a wider range of colour spectrum. What you are watching is more vibrant and vivid with colours and shades that you never knew existed.
ULTRA Luminance sends excess current from dark areas to brighter areas to enhance contrast. Combine the LG UHD TV's excellent ability to express darkness with its distinct contrast between dark and light, and you have an image that is as sharp and clear as real life.
Sound Designed by harman / kardon
Audio engineered by experts. With years of experience in high-quality sound Harman/Kardon is the perfect partner to design your speaker system. Now you can enjoy a whole new level of audio immersion.
When something is shown in HDR there is a dynamic range on display that is closer to the huge range of colours and shades that your eye can process. Sun glistens off water, stars shine brighter in the sky - your entertainment comes to life. Content producers are already producing HDR entertainment and LG UHD TV is ready for this content. Open your eyes to the future standard of picture quality.
Ultra slim, super stylish. An ultra slim construction allows even the biggest screens to have a discreet style. This magnificently modern design is remarkable in any room.
Smart TV with webOS
LG Smart TV's with Freeview Play *put's you in control of the entertainment on offer. Enjoy your favourite channels and scroll back in your TV guide for catch up services all for £0 a month and no additional devices required. Still want more? Top up your entertainment with movies and box sets on demand from popular streaming services.
A masterpiece for the masses. Perfect harmony between ColourPrime Pro and HDR technologies generates an incredibly rich and vibrant visuals. A stunning picture is complimented by outstanding audio, all housed in a cutting edge construction. This high quality television supports 4K resolution which enables standard definition to upscale to near 4k like quality and is navigated via the award winning Smart TV WebOS.
Wide Viewing Angle
Due to the nature of the display, the image on the screen maintains its integrity from any viewing angle. This allows you to enjoy dynamic, vibrant colour from every seat in the room.
3D colour Mapping
3D colour Mapping expresses life like colour through its 3D Gamut Mapping algorithm. It minimizes colour distortion, allowing viewers to enjoy remarkably natural colour.
Local Dimming adjusts the light by dividing the TV screen into multiple blocks. As the light is controlled independently in each block, details are clearly expressed in each area of the screen. This enables viewers to enjoy deeper blacks and clear, sharp images.
The feature includes backlight control that allows you to adjust the brightness of your screen to conserve energy.
Masterfully manufactured design. A metallic material is wrapped around your television providing a cutting edge construction. This sleek housing adds a modern touch to any living room.
Magic Remote can operate everything on the TV and set-top box at the same time using motion and voice controls. Take control of your entertainment experience with a new level of remote control convenience. Spend less time for searching and more time for enjoying.
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The CES Innovation Awards are based upon descriptive materials submitted to the judges. CTA did not verify the accuracy of any submission or of any claims made and did not test the item to which the award was given.
*Prices, promotions and availability may vary by store and online. Prices subject to change without notice. Quantities are limited. Check with your local retailers for final price and availability.
Watch your favourite television shows, movies and live sport in new levels of detail and depth with LG 4K TVs including OLED, NanoCell and Ultra HD. Expand your horizons with hour upon hour of online content streamed directly to your TV. Take control via voice, with AI ThinQ technology and Google Assistant and Alexa compatibility. Explore NanoCell TVs, OLED TVs, and Ultra HD TVs today.