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The 2nd generation α9 Processor has been upgraded with a deep learning AI algorithm, which optimises picture and sound depending on the type and quality of content, so you always enjoy a breathtaking experience.
*The functionality of Google Assistant and Alexa is dependent on region – please check this prior to purchase and note that Google Assistant is not available in the Republic of Ireland. Alexa will be available in the UK and the Republic of Ireland via a firmware update later this year. *Google Assistant activated by "Microphone Button", Alexa activated by "Prime Video" button. *The actual product may differ from image shown.
Perfect Colour on Perfect Black
OLED pixels create an astonishingly accurate and wide colour range which is presented on the perfect black background only available from self emitting pixels.
LG OLED TV ensures the OLED Black with over 8 million self-lighting pixels which can control their own luminance individually. It brings out the richness in all colours, uncovers the hidden details and even reveals life.
*Dolby Vision is a trademark of Dolby Laboratories. Dolby Atmos and the double-D symbol are registered trademarks of Dolby Laboratories.
4K Cinema HDR Delivers The Filmmaker's Vision
LG's 4K Cinema HDR stays true to the filmmaker's vision with the support of most HDR formats. Be immersed in cinematic images with major HDR formats including Advanced HDR by Technicolor and HDR10 Pro.
Technicolor Expert Mode - Hollywood Colour Expertise in Your Home
LG has been working with Technicolor which makes the image look as close as possible to what was intended by creators. Featuring Technicolor Expert Mode, LG OLED TV has been optimised to display content as it is approved by directors in Technicolor's industry leading facilities.
*HDR10 Pro and HLG Pro is LG's own proprietary HDR solution which process HDR signal dynamically frame by frame using enhanced dynamic tone mapping.
Minimalistic design Blends in to any space
The sophisticated and sleek design of the LG C9 OLED TV seamlessly integrates with your home. LG OLED TV adds a final touch of uniqueness to your carefully curated interior.
* The actual product may differ from image shown.
Reducing Cable Clutter
Cable management keeps all connections neatly organised so your living room will be clean and clutter free.
Gallery Mode Adds A Touch of Class to Your Life
Gallery Mode brings world-famous travel attractions updated seasonally by TripAdvisor.
*The actual product may differ from image shown.
A New Level of Realism with OLED Black
Experience breathtaking immersion with the dark details. 4K HDR gaming delivers more vibrant colors, even from a Wide Viewing Angle. 5.1 Virtual Surround Sound envelops you in dramatic sound for a complete gaming experience.
Fast Response, Fluid Motion
Upgrade your gameplay with the latest features. A 1ms response time* and low input lag allow smoother, real-time action. VRR and ALLM supported on HDMI 2.1 deliver the best graphics with minimal stutter at the fastest speeds.
* 1ms response time is based on GtoG which means grey to grey. * VRR (Variable Refresh Rate), ALLM (Auto Low Latency Mode) * The input lag data is based on internal testing standards and is subject to change according to the measurement environment or specific device conditions.
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The CES Innovation Awards are based upon descriptive materials submitted to the judges. CTA did not verify the accuracy of any submission or of any claims made and did not test the item to which the award was given.
*Prices, promotions and availability may vary by store and online. Prices subject to change without notice. Quantities are limited. Check with your local retailers for final price and availability.
Watch your favourite television shows, movies and live sport in new levels of detail and depth with LG 4K TVs including OLED, NanoCell and Ultra HD. Expand your horizons with hour upon hour of online content streamed directly to your TV. Take control via voice, with AI ThinQ technology and Google Assistant and Alexa compatibility. Explore NanoCell TVs, OLED TVs, and Ultra HD TVs today.