Press Release
Home Appliances
28/12/2022
Please be advised information in this release is published by LG Electronics Headquarters (Korea) and is not prepared directly by LG Australia
Availability, pricing and specifications for Australia have yet to be determined. More information will be provided as it becomes available.
Delivering an enhanced customer experience, new LG home appliances can be upgraded with new features tailored to different needs and lifestyles
SEOUL, Dec. 28, 2022 — LG Electronics (LG) has announced the global launch of its LG ThinQ® UP upgradeable home appliances including refrigerators, washers, dryers, oven ranges, and dishwashers. Adapting to the needs and changing lifestyles of each customer, the LG appliances enable users to enjoy new features and functions without having to make any additional purchases. Launched in South Korea in January, 2022, LG ThinQ® UP will begin rolling out internationally starting from March, 2023, in the U.S. Australian pricing and availability is yet to be determined.
Built around the customer-centric concept of Evolving with You, LG ThinQ® UP appliances can incorporate new features throughout the product’s life – providing more value to users over time. LG will continuously develop easy-to-install software updates and hardware add-ons, delivering specialised options and new conveniences based on the usage patterns and suggestions of ThinQ® UP appliance users.
One of the custom features available to download in 2023, Laundry Saver Mode, can be applied to dryer models with ThinQ® UP capability. Extremely useful for those times when users cannot unload the dryer right away, Laundry Saver keeps the drum tumbling after the cycle has finished (and until the dryer door is opened) to help prevent wrinkles and build-up of odours. Another feature on offer is Improved Nighttime Brightness Control for refrigerators with ThinQ® UP capability, which makes the fridges’ interior lighting softer at nighttime. All new software features are optional and can be easily downloaded from the LG ThinQ® app1.
“A new paradigm in the home appliance industry, LG ThinQ® UP is an innovative, new solution that delivers unprecedented customer value and differentiated user experiences,” said Lyu Jae-cheol, president of LG Electronics Home Appliance & Air Solution Company. “We will continue to offer sophisticated lifestyle solutions that provide personalized performance, convenient features and customisable upgradability.”
Visitors can experience all of the latest LG innovations, including the new ThinQ® UP appliances, at the company’s booth (#15501, Las Vegas Convention Center) at CES 2023 in Las Vegas from January 5-8.
Please see here for high-resolution imagery.
# # #
1 ThinQ UP features are available on the limited product models launched after the fourth quarter of 2022 in the United States. Australians pricing and availability of LG ThinQ UP products and features is yet to be determined.
About LG Electronics Home Appliance & Air Solution Company
The LG Home Appliance & Air Solution Company is a global leader in home appliances, smart home solutions, air solutions as well as visionary products featuring LG ThinQ® AI. The company is creating various solutions with its industry leading core technologies and is committed to making life better for consumers by developing thoughtfully designed kitchen appliances, living appliances, HVAC and air purification solutions. Together, these products deliver enhanced convenience, superb performance and efficient operation. For more news on LG, visit www.LGnewsroom.com.
Media Contacts:
LG Electronics, Inc. LG Electronics, Inc.
Léa Lee Jenny Shin
+82 2 3777 3981 +82 2 3777 3692
lea.lee@lge.com jungin.shin@lge.com
www.LGnewsroom.com www.LGnewsroom.com