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With LG's 600Hz sub-field driving refresh rate technology, see realistic movement in Sports, Action, Movies and Video games like never before.
Find the perfect picture.
Get easy self-calibration with on-screen reference points for key picture quality elements such as black level, colour, tint, sharpness and backlight levels. Take the guesswork out of picture adjustments with this simple-to-use feature. It's not actually magic, but it will sure seem that way.
Smart Energy Saving
LG HDTVs have energy-saving options like the ability to choose a content-specific setting, "video mute" or engaging exclusive Intelligent Sensor technology. *not all features available on all models
AV Mode II
LG HDTVs include 3 AV Modes, preset to optimize picture and sound settings based on Cinema, Sports or Game content. AV Modes can be easily set with a convenient button on the remote control. Cinema Mode is pre-calibrated using ISFccc parameters for a film-like experience.
24p Real Cinema
Enjoy a true cinema experience in your own home the way the movie was meant to be seen. LG's Real Cinema technology precisely displays 24p source frames on your screen without image judder. If you love movies, you'll love Real Cinema.
Are your remote controls taking over your living room? Now with SimpLink you can easily set up and control all of your HDMI™ connected LG devices with just one remote.
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The CES Innovation Awards are based upon descriptive materials submitted to the judges. CTA did not verify the accuracy of any submission or of any claims made and did not test the item to which the award was given.
*Prices, promotions and availability may vary by store and online. Prices subject to change without notice. Quantities are limited. Check with your local retailers for final price and availability.
LG OLED TV has been the world’s best-selling OLED brand since 2013. Based on IHS Market, Technology Group, TV Sets Market Tracker, Q4 2017. Ranking is not an endorsement of LG. Any reliance on these results is at the third party’s own risk. All OLED TVs use panels manufactured by an LG affiliate. LG offers advanced audio and video equipment for your LG TV that will exceed your entertainment standards. Whether it’s family movie night in 3D, surround sound on your home theatre or festive game nights projected on the wall, LG delivers more than entertainment; LG delivers experiences of a lifetime. Explore the various televisions offered by LG, along with the advanced video accessories and audio equipment for all of your entertainment needs.
Bring your sports spectacles to life with the specially engineered PJ550. A lightning-fast refresh rate of 600Hz means even the fastest action on the field won’t result in streaks or blurs on your screen. Anti-glare SKIN glass ensures the huge contrast ratio of 3,000,000:1 will show through with amazing clarity. This energy-saving TV is great for watching high-energy sports.