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Key Features

  • 4K Ultra HD (3840 x 2160)
  • Perfect Black
  • Cinematic Colour
  • Active HDR with Dolby Vision
  • Dolby Atmos®
  • Picture-on-Glass

available sizes:


Make every scene perfect

HDR helps your TV produce billions of colours. LG is the only TV with Active HDR with Dolby Vision™, delivering the ability to support all major formats of HDR (Dolby Vision™, HDR 10, and HLG), making sure your TV is future-proof and giving you amazing picture.

Learn more about Active HDR with Dolby Vision


LG OLED TV supports the premium HDR, Dolby Vision™ favored by renowned filmmakers from all over the world. LG OLED TV not only delivers Dolby Vision, but also offers compatibility with other HDR formats such as HDR10 and HLG.


* The compatibility for HDR playback may vary by the format and country.


All your apps, at the push of a button

webOS 3.5 is a simple Smart operating system to use with our Magic Remote and refined launcher bar. Get to the apps you want, as fast as you want, zoom in and record what's on your screen, connect to any Bluetooth device and even use your TV as a music player, all with the magic of webOS 3.5.


LG webOS 3.5, security you can trust

The security manager in webOS3.5, earns prestigious CC international security certification and UL CAP2900-1 certification for its ability to provide superior privacy protection. It prevents the installation of unauthorized applications, hacking and leaks of privacy.


Clear as the night sky

Black levels on a TV are just as important as colours, helping to make your favourite shows pop and look amazingly vibrant and clear. LG OLED TVs deliver perfect black, just like the night sky.


Amazing picture clarity

LG OLED TVs, armed with the ability to depict Perfect Black, Active HDR with Dolby Vision, and self-lighting pixels, deliver over 1 billion colours, to provide you with a life-like viewing experience.


Amazing sound, minimalistic design

For the first time, an ultra-thin LG OLED panel has been bonded to a transparent glass plate. The stunning design of the TV matches its amazing picture quality. Combined with a high quality sound bar crafted into the stand, it provides you with amazing and clear sound quality to enhance your viewing experience straight out of the box.


Movie theatre sound at home

Enjoy Dolby Atmos® which delivers jaw-dropping sound in to your home. Dolby Atmos® delivers each scene's unique sound in a three-dimensional space so it feels like you're transported into the screen.


What People Are Saying

Rated 4 out of 5 by from bought my oled55e79, expected a little more from this tv, after all the research [This review was collected as part of a promotion.]
Date published: 2018-11-26
Rated 5 out of 5 by from Amazing OLED display Purchased this TV a few weeks ago. Easy to install. Suggest going through all of the settings and do some fine-tuning to make the picture perfect for your room. Best picture I’ve ever seen thanks to OLED. [This review was collected as part of a promotion.]
Date published: 2018-10-26
Rated 4 out of 5 by from Most enjoyable overall The picture is excellent. Sound v.g. but some trouble with max sound not loud enough. [This review was collected as part of a promotion.]
Date published: 2018-10-19
Rated 5 out of 5 by from WOW!! Technicolor Cinema Movies in Your Home. Purchased this 55” LG OLED 4K Ultra HD Cinema HDR with Dolby Vision and Dolby Atmos Audio for my husband’s 70th birthday! He has been obsessed with how the picture is so much like the big screen Technicolor movies he remembers watching as a boy at his local downtown theaters. LG OLED’s offer the richest visual digital color palette available that is superbly optimized with razor sharp and crystal clear images. Best of all he has it right in his own personal study! He now wants to upgrade his Dolby Vision viewing experience with a Dolby Atmos Audio system! We already have fiber-optic in our home (FTTH) so we are set for 21st Century technology! Husband set up an LG OLED optimized Ultra 4K HD HDR streaming Netflix (NETFLIX BUTTON IS ON THE REMOTE) account. The programming from Netflix is unmatched and just incredible if you are a videophile! LG OLED is a cut above the rest! Now if I can just keep him from binge watching so much on Netflix! Happy Husband Happy Life! :-) [This review was collected as part of a promotion.]
Date published: 2018-10-10
Rated 5 out of 5 by from Excellent picture quality I have been using and watching this OLED TV to watch 4K bluray and IPTV. Everytime wows me with great picture quality. I love the magic wand remote control as well.
Date published: 2018-09-27
Rated 4 out of 5 by from Great Image, but Received It with Burn In I was happy when I got my 1st new TV. Picked it up in Sept 2017, but noticed a rectangle burned into the scree. It was only visible on bright, solid color screens. [This review was collected as part of a promotion.]
Date published: 2018-08-28
Rated 5 out of 5 by from Couldn’t be more satisfied... Incredible picture, great sound. LG sets the bar high with their OLED models. [This review was collected as part of a promotion.]
Date published: 2018-08-27
Rated 5 out of 5 by from Unbelievable experience! I have been enviously eyeing this product for a couple of years now but was reluctant to pull the trigger. It all seemed too good to be true but I finally bought an E7 and am absolutely delighted! The picture quality, expanded viewing angles and premium sound system continue to blow me away! The HDR performance is jaw-dropping with tons of contrast in spite of what some competitors have been saying. In summary - run, don't walk, to your nearest dealer and start enjoying the best viewing experience of your life! [This review was collected as part of a promotion.]
Date published: 2018-08-22
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